10 Effective FOMO Marketing Techniques to Increase Online Results

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In case you’re allergic to social media and haven’t ever before heard the term, FOMO means “the fear of missing out.” But what is FOMO marketing? We’re all familiar with the fear of missing an amazing opportunity. We don’t want to look back on our lives and wonder, “What if?” Savvy marketers have tapped into this common anxiety among consumers to great effect. FOMO marketing can make a huge difference in how you structure your messaging to prospective and current customers. If you’re able to tap into this psychological construct, you can gently encourage your prospects to jump on an…

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