6 Benefits of the Amazon FBA Program


More than half of third-party sellers utilize Amazon FBA based on a study. Simultaneously, two-thirds of the top 10,000 Amazon sellers entrust their order fulfillment operations to Amazon. It shows how valuable and useful this service is, and that’s why many are using it.

Top-notch logistics and warehousing facilities

Once you join FBA, you will have access to Amazon’s high-end fulfillment centers, truck trailers, air freight, bicycle couriers, merchant vessels, and air drones.

Amazon owns one of the most advanced fulfillment networks in the world, which has tens of thousands of full-time associates that work alongside robots.

It is not only the facilities and workforce you may take advantage of but also the years of experience and expertise Amazon possesses, which is known worldwide. Fast and free shipping

Online shoppers LOVE free and quick shipping.

Amazon realized this. That’s why when they launched Prime, express shipping is one of the features they included in the program. Fun fact: Amazon is the brain behind the same-day delivery service. Besides same-day delivery, Prime subscribers can also enjoy Prime Now 2-Hour Delivery, One-Day and Two-Day Shipping. The online retail giant made this possible by strategically putting up fulfillment centers worldwide and employing tens of thousands of FBA staff, especially during holidays and sales.

Also, here’s the inside scoop: Amazon is planning to transform department store spaces previously occupied by JCPenney and Sears into fulfillment centers, according to Business Insider. That’s how aggressive Amazon is when it comes to fulfilling the demands of online shoppers. If you haven’t heard the news, both stores filed for bankruptcy as it was hit by the COVID-19 pandemic last year.

Prime-eligibility guaranteed

Amazon Prime subscribers rely heavily on the fast, free delivery service offered in the marketplace. These peeps don’t mind splurging a little to get premium shipping and other perks exclusive for Prime members only.

According to Statista, Prime subscribers spend an average of $1400 each year. This is a stark difference to non-Prime members who only shell out $600 yearly. Besides, 81% of Prime members are between the age bracket of 18 and 34, which has more buying power nowadays.

So, if you want to sell your products to this group of generous people, you better join Amazon FBA to get instant passes and become instantly qualified for Prime shipping, there’s the fba cost calculator to you to get started on Amazon FBA.

Have a chance to win the buy box

The Buy Box is the most coveted space on the product detail page. It is the section where customers can quickly add items to their shopping carts.

Every seller wants the Buy Box as it converts into sales. You can win the Buy Box if you’re Prime-eligible because Amazon gives priority to them.

Get the best deals on shipping rates

Amazon made an agreement with major carriers such as UPS, USPS, FedEx, and DHL Express, and they are called Amazon partnered carriers. These shipping companies often grant Amazon deeply discounted shipping rates.

If you’re an FBA seller, you don’t need to negotiate just to save on shipping fees because Amazon does it for you. Plus, your cargo is taken care of by reputable courier firms.

Effortless scalability

But wait, there’s more! You don’t have to formulate or think of a business plan to scale your business quickly. Amazon FBA has several programs that you can “add on” to your current business strategy, as follows:

  • FBA Subscribe & Save = you can offer discounts on qualified FBA products to repeat customers.
  • FBA Small & Light = small, lightweight, and cheap FBA inventory can get lower fulfillment fees.
  • FBA Export = you can cross borders and sell your products to more than 100 countries at no additional cost.
  • FBA Pan-EU = let Amazon distribute and sell your products across European marketplaces at no extra charge with faster shipping time.

Multi-Channel Fulfillment = Amazon allows you to offer your products to third-party E Commerce sites or your site. Plus, they will pick, pack, and ship to your customers.

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