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If you run a website, your ultimate goal is to convert as many visitors into customers as possible. You want people to stay on your site and explore your content because that means they’re interested in what you have to offer and are willing to become your customers. If they leave your site quickly, then […]
The internet is the greatest tool ever created for connecting people and sharing information, but what about people with disabilities? The unfortunate truth is that many websites aren’t particularly accessible to blind or disabled users. If you want your website to reach as wide an audience as possible, you’ll need to learn how to make […]
Google is constantly changing their algorithms to improve the experience of their users and help businesses to get found in the search results. You’ve probably heard the phrase “penalized by Google” before, but what does it actually mean? It means that Google has identified your website as being dangerous to its users in some way […]
We all know that search engine optimization (SEO) is a useful and necessary marketing tool, but sometimes, it just seems easier to abandon the practice when you don’t see immediate results in the form of website traffic and conversions. Today, we’re going to tell you why it would be silly to stop doing SEO, even […]
Google uses about 200 ranking factors to rank a website. Of course, this number might be intimidating, especially for a beginner like you. But, not all ranking factors are essential. While some are crucial, others don’t make much difference. That’s why it’s important to know about the local SEO ranking factors that influence your website […]
Do you know? About 46% of Google searches are looking for local information. Although word-of-mouth still remains vital for local businesses, nowadays, people turn to the internet to find a product or service in the community. One of the best ways to help find your local business online is to invest in local SEO. Yes, […]