China Fabric Softener Market Research Report Size, Share, Industry Growth, By End Use, by Product Type – Forecast, 2020-2027

China Fabric Softener Market

The Fabric Softener Market in China is anticipated to grow at a robust CAGR during the forecast period (2020-2027).

The factors driving the growth of Fabric Softener Market includes increasing penetration of washing machines, growing demand for environment-friendly fabric softeners and washable wool products and rapid expansion of healthcare and textile industries. According to the report published by Statista, the revenue generated from the sales of washing machines in China has significantly increased from USD 14.59 billion in 2020 to USD 16.23 billion in 2021, which is expected to boost the China Fabric Softener Market size in the approaching years. Moreover, the increasing investments by the leading players on improving the packaging style and growing awareness about the benefits of fabric softeners, are some of the additional factors supplementing the market growth. In addition, rapid industrialization in China, increasing per-capita income, economic growth in the last two decades and significant inflow of Foreign Direct Investments (FDI) in the textile and hospitality sectors in China, are further contributing to the market growth in China.

However, the growth of Fabric Softener Market in China is restricted due to the presence of harmful chemicals in fabric softeners.

The leading players operating in the market are Colgate-Palmolive Company, The Clorox Company, Henkel AG & Co. KGaA, Procter & Gamble, Unilever, Church & Dwight Co. Inc., S. C. Johnson & Son and Reckitt Benckiser Household Products (China) Co. Ltd among others.

Product Type: Segment Analysis

According to the China Fabric Softener Market Report, the liquid segment is projected to capture the largest market share over the forecast period. The increasing demand for laundry services and rapid expansion in the textile industry, are some of the important factors responsible for the growth of the segment.

End-Use: Segment Analysis

Based on End Use, the laundry services segment is predicted to lead the market during the forecast. The electrification in the rural areas in China, rising purchasing power, increasing working class population and growing demand for automatic washing machine, are some of the factors responsible for the growth of the segment.

Sales Channel

Based on Sales Channel, the online sales channel segment is estimated to expand at a remarkable CAGR over the forecast period attributed to increasing sales of fabric softeners products through e-commerce platforms.

Market Segmentation

China Fabric Softener Market by Product Type

  • Liquid
  • Sheets
  • Sprays
  • Others

China Fabric Softener Market by End-Use

  • Laundry Services
  • Textile Industry
  • Household
  • Hospitality Industry
  • Others

China Fabric Softener Market by Sales Channel

  • Online
  • Supermarkets
  • Convenience Stores
  • Others

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