How Hospitality Branding Agency Helps Interact with Guests on Social Media?
Having a social media presence is common for any hospitality business nowadays. But, what’s not common knowledge is how to connect with guests via social media platforms. It is a challenge that becomes difficult as new social media apps constantly emerge. Often, it can simply be too important to handle for restaurateurs as they seek out professional help from Hospitality marketing agency in London, to conduct and manage their social media accounts.
Keep Your Eye on Comments and Messages
Hotel guests constantly give valuable feedback to restaurants via social media and online review forums. Guests patronize so different businesses and want to share their experiences with others. Use this knowledge to your advantage by searching for comments or messages written directly. Check your social media comments sections constantly. Ensure you’re responding to as many comments as possible, whether they’re positive or negative. In addition, check your inbox regularly. Guests use inboxes as a primary source to communicate and receive customer service. The best platforms to monitor for comments and message notifications are:
- Facebook comments, messages, and reviews
- Instagram mentions, tags, and comments
- Twitter mentions and direct messages
Host Engaging Digital Events
The reality isn’t everything is as easy as it looks. Suppose your social media initiatives aren’t performing as well as you would like. In that case, Hospitality Digital Marketing agency in London increase noise around your hostel is hosting digital events like contests and giveaways. Occasionally, guests need the incentive to push them to post social content about their experiences. For a small reward, your hostel will garner social content. Whatever the content or giveaway you decide to host, you must clarify in the post that by commenting guests are permitting you to use their images as marketing materials.
Follow Social Media Etiquette
When you start optimizing your social media presence, there are best practices to help you achieve your goals. Some of the best social media practices are:
- Keep it professional
- Ask for authorization
- Use your best judgment
If you are still not sure about the next steps as your progress in social media strategies, hospitality branding agency with the three basic guidelines help you along the way. However, be mindful and considerate as well. If you ever second-guess yourself, Social media form is important if you want the right presence and want to send the right message.
Take Advantage of TMG Social Media
Hospitality marketing agency in London helps in building your social media presence or optimizing your social strategy with? Check out these resources from creative content agency London for further information and assistance.
- How to Manage User-Generated Content
- Call Out Culture How to Respond
- The success of Social Media at the Brand position
Mason Circle has covered social media solutions. Contact us today to learn more. We will help you to maximize your social media profile across your portfolio.