Everything You Should Know About Google’s NEW Campaign-Level Conversions

Just last month, Google announced its newest changes at Google Marketing Live. And now that the dust has settled, I’m here to talk about what I believe to be the unsung hero of the day—the newest bidding control, campaign-level conversion setting. In this guide, I’m going to go over everything you need to know about […]

Ohio lawmaker tweets absolutely gorgeous PSA about teen vaping

Ohio congresswoman Joyce Beatty made a really good point on Tuesday: You don’t need fat clouds to be radical. This week, the state of Ohio launched an initiative called My Life, My Quit, which seeks to help teens quit using e-cigarettes and tobacco. Rep. Beatty (or a member of her staff) announced the new program […]

What two big studies tell us about the state of local marketing

New research from SOCi and FreshChalk point toward best practices and reveal how most local marketers are failing to execute. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

New Things I’ve Learned About Google Review Likes

Posted by MiriamEllis Last time I counted, there were upwards of 35 components to a single Google Business Profile (GBP). Hotel panels, in and of themselves, are enough to make one squeal, but even on a more “typical” GPB, it’s easy to overlook some low-lying features. Often, you may simply ignore them until life makes […]

How much should we care about voice search? It depends on target audience

A new study uncovers data about how target audiences will influence our priorities around voice search. Hint: Older folks like it while the youngest voice searchers worry about privacy. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

25 tweets about being lactose intolerant that won’t give you a stomachache

People who are lactose intolerant love to pretend they are not lactose intolerant. And who can blame them? Cheese tastes very good. Still, it’s not a good feeling (to say the least) to realize that the strawberry milkshake you drank to feel like a Riverdale character has betrayed you after all. You knew it was […]

4 Steps to Finish a Practical Project Instead of Fantasizing about a Lofty Idea

If I set out to practice yoga for an hour each day, I would practice zero hours of yoga each… Continue Reading The post 4 Steps to Finish a Practical Project Instead of Fantasizing about a Lofty Idea appeared first on Copyblogger. Copyblogger

How to Strategically Think About Technical SEO – Whiteboard Friday

Posted by BenjaminEstes We’ve all agreed that technical SEO is integral, and many of us know at least a little bit about the subject if we’re not already practitioners. But have you considered that the way you think about technical SEO could be hindering or helping your success? Today, Ben Estes from Distilled shares the agency’s […]

Trump liked a tweet about Rihanna’s work-life balance

Despite posting constantly while he eats McDonald’s or whatever, Donald Trump has not liked a lot of tweets during his tenure on Twitter. According to his “likes” page, he has liked only eight — and only four of them are public.  The latest tweet to receive this cursed distinction? A tweet about Rihanna’s work-life balance. […]

Yubo is a social network about socializing

Meet Yubo, a French startup that wants to make social networks a bit more… social. Yubo is an app designed for teenagers, and it’s all about meeting people, making new friends and belonging to a community. The app has quietly grown over the past few years and managed to attract 20 million users. There are […]