Why Most Marketers Should Care About Virtual and Augmented Reality

Businesses resistant to new tech and ideas have often fallen behind or lost the ability to compete. VR and AR may still feel out of reach, but the technology will quickly become more accessible both to creators and to users. Read the full article at MarketingProfs MarketingProfs Daily: Content

Facebook’s PlayerUnknown’s Battlegrounds deal is about helping devs find their fans

You have no shortage of options when it comes to watching gaming-related video content. Twitch and YouTube are huge portals for livestreams and recorded clips, but Facebook has also started working its way into that conversation with its own broadcasting platform. For example, Facebook struck a deal with developer Bluehole to livestream the official videos for […]

When a Client’s Website is Sabotaging Their PPC Success (And What One Agency Did About It)

Digital marketing agency Webistry helped the fine folk at a local dentist office (pictured above) secure 400% more conversions by convincing them to not send PPC traffic to their website… As the Search or Acquisition Marketer at a digital agency, many obstacles can stand in the way of getting your clients more conversions. Maybe your […]

Your Website’s Menu Is Costing You Conversions and Here’s What To Do About It

As a designer, developer, or marketer, it’s your job to develop something unique for your brand’s website. The reason for this is simple: you want to stand out from the generic chatter surrounding your brand in the market, and a unique style will help you do that. But sometimes being adventurous in design can do […]

200: What I’ve Learned About Podcasting in My First 200 Episodes

Lessons Learned in 200 Episodes of Podcasting Today’s episode is #200, and while it’s a podcast about blogging, today I want to talk about podcasting and share some of the big lessons I’ve learned about this medium since starting this podcast 2 years ago. I want to present with you my biggest lessons in podcasting, […]

The 10 Most Talked About Television Shows on Social Media

The Walking Dead was the most talked about television show on social media during the 2016-2017 season, according to recent research from Nielsen. Read the full article at MarketingProfs MarketingProfs Daily: Content

What Brands Need to Know About Instagram’s New ‘Paid Partnership’ Feature

Influencer marketing is booming—and it’s not hard to see why. Influencers lend authority and credibility to your brand and content, help connect you with new audiences, and typically deliver more ROI than traditional digital marketing tactics. As a result, brands large and small are forming both paid and unpaid partnerships with influencers—and using social platforms to spread […]

Boomer Phelps’ Instagram is the best thing about social media these days

If social media usage ever becomes an Olympic sport — which is truly not that unthinkable at the rate we’re moving — there will be but one participant worthy of a gold medal: Boomer Phelps. The one-year-old son of Olympic legend Michael Phelps and his wife, Nicole, first captured the hearts of America while cheering on […]

Facebook requests input on hard questions about censorship and terrorism

 How should Facebook decide what’s allowed on its social network, and how to balance safety and truth with diverse opinions and cultural norms? Facebook wants your feedback on the toughest issues it’s grappling with, so today it published a list of seven “hard questions” and an email address — hardquestions@fb.com — where you can send feedback… Read […]

7 Things Nobody Tells You About Working Remotely

If you’ve ever been stuck in torrential rain waiting for a delayed train after a long day at the office, the chances are pretty decent that you’ve fantasized about working remotely at least once or twice.   Telecommuting – one of the fancier terms for working remotely – seems to be the perfect arrangement for […]