Twitter brings on a new lead for its live video business

 Another new hire for Twitter was announced today, but this one is tied more closely to its big push into live video as part of its efforts to differentiate itself from other platforms. Twitter COO Anthony Noto said today that the company has hired Todd Swidler as its global head of Live Business. Read More […]

7 unannounced updates to Google My Business we’ve seen in 2017

Google has been quietly rolling out new features and updates to Google My Business over the last several months, and columnist Joy Hawkins has compiled these underreported changes. The post 7 unannounced updates to Google My Business we’ve seen in 2017 appeared first on Search Engine Land. Please visit Search Engine Land for the full […]

SearchCap: Offline conversion imports for AdWords, Google My Business updates & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Offline conversion imports for AdWords, Google My Business updates & more appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info […]

9 Tips on Utilizing LinkedIn to Maximize Your Business Opportunities

Here are some key tips to help you get started on LinkedIn. Social Media Today RSS

Why the Google Search Network isn’t working for your B2B business

Many B2B organizations feel that PPC doesn’t work for them, and some are right. But columnist Pauline Jakober urges these businesses to explore a few ideas before giving up on their paid search program. The post Why the Google Search Network isn’t working for your B2B business appeared first on… Please visit Search Engine Land […]

How Lenovo uses martech to build unified campaigns around its separate business groups

A CMO’s View with David Roman, Lenovo’s Chief Marketing Officer Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

A Practical Look at Turning Your Blog into a Functioning Business

Following last week’s post on treating your blog like a business, this guest post from Anna Johansson provides some practical ways you can start turning your blog into a business. In many cases, blogging starts out as a hobby or creative outlet for someone looking to have a little fun writing about a topic that […]

A Practical Look at Turning Your Blog into a Functioning Business

Following last week’s post on treating your blog like a business, this guest post from Anna Johansson provides some practical ways you can start turning your blog into a business. In many cases, blogging starts out as a hobby or creative outlet for someone looking to have a little fun writing about a topic that […]

3 logical myths about rankings that can destroy a business

Even the most intelligent people can make decisions based on incorrect assumptions. Columnist Dave Davies breaks down three SEO myths that even rational people believe. The post 3 logical myths about rankings that can destroy a business appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: […]

How To Use Instagram For Your E-Commerce Business (While Being Smart About It)

“But you can’t put links in your Instagram posts. How are you supposed to drive any sales at all?” It’s true. Instagram is pretty locked down when it comes to what you can and can’t do on their platform. And for a good reason. Remember MySpace? MySpace allowed users to do basically whatever they wanted […]