How A Best Answer Content Strategy Drives B2B Marketing Results

For many B2B marketers content is a numbers game, especially as the number of channels for discovery and engagement grow right along with competition for attention. We all know how the information overload story ends: buyers disconnect, they start to ignore marketing content and they lose trust in the brands trying so desperately to reach […]

5 Real Examples of Advanced Content Promotion Strategies

Posted by bsmarketer Content promotion isn’t tweeting or upvoting. Those tiny, one-off tactics are fine for beginners. They might make a dent, but they definitely won’t move the needle. Companies that want to grow big and grow fast need to grow differently. Here’s how Kissmetrics, Sourcify, Sales Hacker, Kinsta, and BuildFire have used advanced content […]

The Worst SEO Mistake You Can Make: Ignoring Content Distribution

Content marketing has proven itself time and time again, but merely producing content doesn’t guarantee business or even marketing success. There’s already too much content being produced. So what’s the solution to making content marketing work for you? The answer is content distribution, and here’s what you can do about … Read the full article […]

Rock Your Content Marketing With The Collective Wisdom Codex

The post Rock Your Content Marketing With The Collective Wisdom Codex appeared first on Online Marketing Blog – TopRank®. Online Marketing Blog – TopRank®

24 Ways to Give Your Content an Eye-Opening Shot of Vitality

At this point in January, I like to think that the new year has just had its second cup of… Continue Reading The post 24 Ways to Give Your Content an Eye-Opening Shot of Vitality appeared first on Copyblogger. Copyblogger

Take 2019 By Storm: Get Inspired By These 11 Content Marketing Quotes

Another year. Another strategy. Another budget. Another long to-do list. Ushering in the new year is both an exciting and grueling time for content marketers everywhere. We’re celebrating accomplishments from the previous year. We’re taking stock of misses and opportunities. We’re working to weave in emerging content trends into next year’s plan. And we’re setting […]

Google Manufacturer Center adds rich content, deeper analytics, expands availability

A new “From the manufacturer” section in Google Shopping product pages can feature brand-supplied rich content. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

The Content Marketer’s Toolbox: 3 ‘Real-Life’ Tools for Gaining Insight, Inspiration, & Amplification

In the modern content marketing age, leveraging a diverse set of tools is par for a successful marketing course. Tools help unlock insight. Tools help capture attention and reach. Tools help drive efficiency. Tools help you measure, analyze, and optimize for better success. The simple truth is: Every content marketer needs a robust toolkit that’s […]

How to Make Your Content Work Harder: Seven Fatty Phrases to Avoid in Your Writing

If you aspire to lean and confident writing in your marketing content, you’ll avoid populating your prose with superfluous words. Simply put, the most effective writing and communication makes every word… communicate. Here’s how to write less but say more. Read the full article at MarketingProfs MarketingProfs Daily: Content

Google’s Mueller spent New Year’s helping SEOs tackle hacked content, slow website issues

Google is helping webmasters and SEOs on New Years and other holidays. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing