How to Stop Drowning in Data and Begin Using Your Metrics Wisely

Digital marketers have a problem: We’ve got too much data. It sounds like a ridiculous complaint coming from a data… Continue Reading The post How to Stop Drowning in Data and Begin Using Your Metrics Wisely appeared first on Copyblogger. Copyblogger

5 Common Digital Marketing Data & Analytics Challenges and How to Start Solving Them

The volume and velocity of the data at our fingertips today has the power to transform the way we do marketing. Armed with the right data about our target audience, we can reach them at the right time, in the right place, with the best tailored messages. Given the deluge of marketing messages inundating consumers […]

AdStage’s new Join automatically shows Google Analytics, Salesforce data for search, social campaigns

Customers will have full-funnel visibility into how their search and social campaigns are driving sales outcomes, without URL tagging. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Quora reveals data breach that may have impacted 100 million users

Quora has revealed that “some user data” was compromised following “unauthorized access” to one of it systems, impacting up to 100 million users.Read More Social – VentureBeat

Google search now supports live streams with Indexing API, structured data

Do you live stream video content? Here is a new way to get more exposure for that content in Google Search and Google Assistant. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Internal documents imply Facebook ‘whitelisted’ apps for more data access

The U.K. Parliament released documents this morning from a lawsuit Six4Three has filed against Facebook, showing how it dealt with third-party apps.Read More Social – VentureBeat

Google Search Console reporting bug drops some image search data

Beware of another reporting glitch in Google Search Console. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Three Ways Content Marketers Can Optimize Marketing Performance with Data

The post Three Ways Content Marketers Can Optimize Marketing Performance with Data appeared first on Online Marketing Blog – TopRank®. Online Marketing Blog – TopRank®

LinkedIn violated data protection by using 18M email addresses of non-members to buy targeted ads on Facebook

LinkedIn, the social network for the working world with close to 600 million users, has been called out a number of times for how it is able to suggest uncanny connections to you, when it’s not even clear how or why LinkedIn would know enough to make those suggestions in the first place. Now, a run-in […]

Google My Business Insights to get more recent data

Google promised to reduce the latency of the Google My Business Insights reports and tools. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing