New report: B2B digital transformation is more focused on customers than on efficiency

A new report from CPQ software provider FPX indicates more companies understand the best way to drive sales is boosting customer experience. The post New report: B2B digital transformation is more focused on customers than on efficiency appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing […]

Digital Marketing News: YouTube’s Bubble-Under Suggestions, New B2B Studies, & Making Marketing More Human

The post Digital Marketing News: YouTube’s Bubble-Under Suggestions, New B2B Studies, & Making Marketing More Human appeared first on Online Marketing Blog – TopRank®. Online Marketing Blog – TopRank®

Here’s why a disciplined story is so vital to digital transformation success

Content is what makes a digital transformation run, so telling a story across all channels that is clear and consistent is more important than ever. The post Here’s why a disciplined story is so vital to digital transformation success appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – […]

Digital Marketing News: Facebook Usage Data, Google Teams With Nielsen, AI Is Eating Advertising, & B2B Podcasting Growth

The post Digital Marketing News: Facebook Usage Data, Google Teams With Nielsen, AI Is Eating Advertising, & B2B Podcasting Growth appeared first on Online Marketing Blog – TopRank®. Online Marketing Blog – TopRank®

Digital Marketing News: Google’s Take on URL Structure, B2B Tech Marketing Trends Survey, NPR’s RAD Podcasting, & Decentralised AI

The post Digital Marketing News: Google’s Take on URL Structure, B2B Tech Marketing Trends Survey, NPR’s RAD Podcasting, & Decentralised AI appeared first on Online Marketing Blog – TopRank®. Online Marketing Blog – TopRank®

Explore, Experience, Engage: 6 Top Digital Marketing Trends for 2019

The post Explore, Experience, Engage: 6 Top Digital Marketing Trends for 2019 appeared first on Online Marketing Blog – TopRank®. Online Marketing Blog – TopRank®

Digital Marketing News: Google Lens & Visual Search Updates, Social ROI Study, & App Ad Market Growth

The post Digital Marketing News: Google Lens & Visual Search Updates, Social ROI Study, & App Ad Market Growth appeared first on Online Marketing Blog – TopRank®. Online Marketing Blog – TopRank®

We could all soon own shares of ‘digital property funds’

It’s time to create something like a mutual fund for our personal data so that companies tracking us online are forced to share the benefits.Read More Social – VentureBeat

Year in Review: Top 10 digital marketing expert columns of 2018

A roundup of the most read columns from our digital marketing experts of the year. The post Year in Review: Top 10 digital marketing expert columns of 2018 appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Digital Marketing News: Google’s WordPress Plugin, Snapchat Marketing, Facebook & Google Ad Bidding, & Mobile RTB Spend Rises

The post Digital Marketing News: Google’s WordPress Plugin, Snapchat Marketing, Facebook & Google Ad Bidding, & Mobile RTB Spend Rises appeared first on Online Marketing Blog – TopRank®. Online Marketing Blog – TopRank®