Email and phone communications dominate conversational martech, but chat isn’t far behind

New research produced by Drift and SurveyMonkey Audience shows increasing shift in consumer expectations when it comes to communicating with brands. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Prime Day content drives email engagement for Amazon’s competition

Strong subject lines and high-quality content will help your brand stand out in crowded inboxes on Amazon’s Prime Day. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Don’t be too quick to dismiss established best practices for email

Our shared experience and knowledge will lead to better informed best practices because collaboration is the real way to advance our industry. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

The complete guide to running effective email nurture campaigns

Step aside, expensive marketing tactics. There’s an affordable way to invest in your audience that pays off for your company — and your customers. Join us as we delve into email nurturing. What is email nurturing? Email nurturing engages potential customers with the hope of turning them into loyal customers. When a visitor performs a specific […]

AWeber Supports AMP for Email!

AWeber is the first small business email service provider to support the new AMP for Email technology! AMP stands for Accelerated Mobile Pages. When paired with AWeber, the powerful technology has the ability to completely alter how you connect with your prospects and customers via email. With AWeber and AMP, your subscribers won’t have to […]

Get your email campaign stats on the go

Now you can check email stats anytime, anywhere with VerticalResponse. Our newest feature makes it easy to view campaign insights right from your smartphone, so you don’t need to be tethered to a desk or laptop to know exactly how your emails are performing. Here’s what you get with VerticalResponse’s mobile version: Real-time email campaign […]

4 surefire ways to win back customers with email

Every once in a while, a few email subscribers stray. It’s natural. But that doesn’t mean they’re gone forever. You can recapture their attention and business with targeted, personalized win-back email campaigns. Why focus on winning back lapsed customers? Existing customers convert more often and have a higher average order rate than first-time buyers. That’s […]

5 Powerful Ways to Drive More Sales Through Email

Ever see an advertisement for a fitness program? There’s typically a “before” photo and an “after” photo of a customer who followed the workout. On the left is a “before” photo of a shirtless, slouching man. He’s pale. Average-looking. He’s not smiling. Then, in the photo on the right, the same guy magically turns into […]

Salesforce Marketing Cloud brings Einstein AI capabilities to email marketers

Automation and machine-learning analytics features are now available for email. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

How to Export Gmail Emails to HTML

It is better to export Gmail emails to HTML file which opens in the web browser. When you complete this process, the emails keep their hyperlinks, pictures, text formatting, and it only takes some space as compared to PDF files. Do you want to export Gmail emails to HTML? Then follow the instructions given below […]