12 Exceptional Newsletters That Will Change Your Approach to Email Forever

The best email newsletters provide value and captivate subscribers week after week. That’s how smart email marketers get their audience to open, click, and share their newsletter again and again. But how do you consistently produce and deliver an engaging newsletter? A little inspiration from the most successful email newsletters can help! The AWeber team […]

Learn from the Masters! 16 Successful Entrepreneurs Share Their #1 Email Tip

Almost 150,000 emails are sent every minute. Talk about steep competition in the inbox. But there are certain marketers whose messages rise above the rest. They’re the ones with amazing open and click-through rates, ever-growing email lists, and ridiculously high ROI (return on investment). So how do they do it? To find out, we reached […]

How ProtonMail is pushing email privacy standards

FEATURE: Rumors of email’s demise have been greatly exaggerated. While the “age-old” communication conduit may have new rivals, it is showing little sign of letting up. In 2017, active email users stood at 3.7 billion globally, a figure that’s expected to hit 4.1 billion by 2021, according to research firm Radicati. Last yea…Read More Social […]

How to Get Your First 50 Email Subscribers in Less Than 30 Days

I can’t give you a secret formula for list growth. (Unfortunately, there isn’t one. Trust me, I’ve looked.) But I can let you in on a secret every top email marketer knows: You don’t need a huge email list to be successful. You just need subscribers who open and click your emails. A list of […]

Getting started with Email Automation

Your customers want to read your emails. In fact, 72 percent of people prefer that companies communicate with them through email. But sending out campaigns on a consistent basis, and building relationships with your audience through email, can be a challenge when there are so many other areas of your business that demand your attention. […]

How to turn a boring email into an irresistible link pitch

Getting people to open, read and act on your email is tough, but Contributor Gisele Navarro gives you an edge with 20 phrases that keep people reading and eventually linking to your content. The post How to turn a boring email into an irresistible link pitch appeared first on Marketing Land. Please visit Marketing Land […]

Is Gmail Sabotaging Your Email Marketing?

It’s easy to fear the worst when Gmail makes updates to the way subscribers receive and interact with your messages. (Remember the “dreaded” Promotions tab?! The horror!😱 ) So, when Gmail recently announced that they’re rolling out new changes — like the option for people to “snooze” emails and the ability for their interface to “suggest […]

How to turn a boring email into an irresistible link pitch

Getting people to open, read and act on your email is tough, but Contributor Gisele Navarro gives you an edge with 20 phrases that keep people reading and eventually linking to your content. The post How to turn a boring email into an irresistible link pitch appeared first on Search Engine Land. Please visit Search […]

6 Myths about the GDPR and Email Marketing Debunked

The General Data Protection Regulation (GDPR) goes into effect on May 25, 2018. Thousands of sources have published their “expert” advice about the law and how it applies to email marketing over the past several months. But here’s the thing: Much of their advice is wrong or misleading — and it’s causing a lot of misunderstanding, confusion and fear […]

Why Every Great Marketer Should Send a Personal ‘Story Email’

Humans love stories. We communicate through them. We learn from them. Our personal stories and memories give our lives meaning and order. In fact, your brain may actually crave stories: Scientists believe we are evolutionarily hardwired for narratives because they helped our ancestors survive. Quick quiz: Which one is more effective? Option A: There’s an […]