Measure your email marketing success with KPIs

You use email marketing to engage customers and boost sales, but how do you know your campaigns are effective? Is email helping you achieve your goals? Are you reaching your readers? Are your emails getting opened? The only way to know for sure is to measure your key performance indicators (KPIs). What are KPIs? Don’t […]

How to Email to Fax Machine

Many a time, you have to deliver a file through the fax machine, and it becomes difficult to access the fax. Luckily, you don’t need to have the fax machine for sending fax nowadays. You can fax a file by using a valid email. There are many online platforms which permit you to deliver email […]

The 30 Tips You Need to Know to Succeed with Email

You know what’s complicated? Astrophysics. The plot of Inception. Folding a fitted sheet. You know what shouldn’t be complicated? Email. That’s why I created Everyday Email, a free course that strips out all of the jargon and confusing, mumbo jumbo surrounding email marketing — and makes it simple and fun! Every day for 30 days, you’ll receive […]

2019 Email Marketing Statistics: We Analyzed 1,000 Emails from Today’s Top Experts

Nearly every business with an email marketing strategy wonders how to write the perfect email. They question the length of their emails. (Short or long?) They wonder how they can get more people to open their emails. (Should I capitalize my subject lines or not?) And they debate even the little things. (Emojis or no emojis?) And […]

Top 5 email trends for 2019

Marketing best practices are always changing. That may seem daunting to business owners who are just starting out, but in actuality, the influx of new trends every year is an opportunity to improve and refine your marketing strategy. Email marketing is consistently one of the most cost-effective and preferred ways to promote a business. Its […]

Email trustworthiness: Here’s how to avoid looking like spam

Part 2 of this email marketing series looks at the current state of email and the steps being taken to differentiate legitimate email marketing from spam. The post Email trustworthiness: Here’s how to avoid looking like spam appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing […]

The 7-Day Challenge to Jump-Start Your Email Marketing in 2019

Every year, 80% of new year’s resolutions fail by the time February rolls around. Launching your email marketing strategy shouldn’t be one of them. That’s why we created a simple, 7-day challenge to help you dominate email marketing in 2019. By the end of it, you’ll have launched the most important parts of a successful […]

The Ultimate Guide to Email A/B Testing

In a world where people are bombarded with countless emails on a regular basis, it’s more important than ever to craft emails with purpose. According to Statista, 269 billion emails were sent in 2017, and that figure is expected to rise to a staggering 333 billion by 2022. These days it’s not enough to assume […]

7 inspiring email templates

Email is the most important tool marketers have for communicating with their clients and prospects. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

117 Tools to Help You Be the Best Email Marketer in 2019

Back in 1998, AWeber invented email automation. Ever since, our team has continued to innovate email marketing. This year was no exception. We created tools for the modern marketer to connect with their audience anywhere and anytime. We crafted content to help new and experienced businesses alike launch impactful, successful email marketing campaigns. And we […]