Digital Marketing News: YouTube Beats Facebook, Twitter Verify for All, Gen Z Bailing on Social

Social Networking Platforms’ User Demographics Update 2018 –  The most widely-used social media platform in the US isn’t Facebook. It’s YouTube. This new report from Pew Research explores data from the top social networking platforms for 2018 including YouTube, Facebook, Instagram, Pinterest, Snapchat, LinkedIn, Twitter and WhatsApp. MarketingCharts Forrester Says Only 15% of B-to-B Marketers Are […]

Facebook opens Instant Games to all developers

Facebook’s Instant Games are now open to all developers, Facebook announced this week in advance of the Game Developers Conference. First launched in 2016, the platform lets developers build mobile-friendly games using HTML5 that work on both Facebook and Messenger, instead of requiring users to download native apps from Apple or Google’s app stores. The […]

Facebook launches Express Wi-Fi app for its local-operated hotspots

Facebook wants you to pay for internet. This week TechCrunch was tipped off that Facebook had quietly launched an Express Wi-Fi Android app in the Google Play store that lets users buy data packs and find nearby hotspots as part of Facebook’s distributed Wi-Fi network. The company’s Express Wi-Fi program is live in five developing countries […]

UN says Facebook is accelerating ethnic violence in Myanmar

The United Nations has warned that Facebook’s platform is contributing to the spread of hate speech and ethnic violence in crisis-hit Myanmar. It’s yet another black mark against social media at a time when the tech industry’s reputation as an accelerator of false information is attracting criticism from the highest places. This week the government of […]

UN says Facebook is accelerating ethnic violence in Myanmar

 The United Nations has warned that Facebook’s platform is contributing to the spread of hate speech and ethnic violence in crisis hit Myanmar. Read More Social – TechCrunch

UN officials blast Facebook over spread of Rohingya hate speech

Facebook has long been criticised for its role in the Rohingya crisis, an assessment now underscored by comments by United Nations investigators. Marzuki Darusman, chairman of the UN Independent International Fact-Finding Mission in Myanmar told reporters that social media had a “determining role” in spreading hate speech in the country, according to Reuters. SEE ALSO: […]

No, we can’t say Facebook CPMs are up because of the News Feed change

Why new data doesn’t indicate whether people are spending less time on Facebook now. And what it does show. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Facebook adds video chat to Messenger Lite, its pared-down Android app

 After bringing its pared-down Android app Messenger Lite to mature markets like the US and UK last autumn, Facebook is expanding its features to ramp up engagement. Today, the company announced that it is adding video chat into the mix. Messenger Lite, first launched in 2015, was initially part of an effort from Facebook to build […]

Digital Marketing News: International Women’s Day, Google Warning, Facebook Tops YouTube

McDonald’s Flipped Its Famed Golden Arches for International Women’s Day – McDonald’s made a major play to celebrate International Women’s Day this year, taking its famed golden arches and turning them upside down across social media and at an owner-operated location in Lynwood, Calif. The effort is getting both kudos and criticism as a marketing ploy. Of […]

Facebook launches AR effects tied to real-world tracking markers

 Facebook’s augmented reality camera is evolving beyond selfie masks and randomly placed 3D objects to using location markers in the real world that trigger AR experiences in a precise location. Spotted today, Facebook confirms to TechCrunch that it’s testing the feature in closed beta with promotions for the upcoming Ready Player One and Wrinkle In […]