How to Guide Your Employees to Post More on Social Media

Want your employees to share more about your business on social media? Wondering how best to guide their social media posts? In this article, you’ll discover how to develop guidelines to help employees post more on social media and find examples of types of posts employees can model. #1: Create Clear Social Media Guidelines for […]

The 5-Step Guide to Finding the Right Font

The font just needs to be “pretty” right? There’s a lot more to it than that. There’s a gross misconception that typography is simply “font choice” and as long as the font looks good, our work is done. This undermines how important the right typeface is for making text pertinent, effective, and persuasive. As designers, […]

Smooth Sailing: Our Guide to Effective Project Management for B2B Marketers

What does the word “work” mean to you? A dictionary would tell you that work is, “activity involving mental or physical effort done in order to achieve a purpose or result,” or maybe, “a task or tasks to be undertaken; something a person or thing has to do.” But how do we know which tasks […]

A Beginner’s Guide to Ranking in Google Maps

Posted by Alex_Ratynski For local businesses today, there are numerous different ways to market your brand online. The majority of your potential customers still use Google to find local businesses near them — businesses where they will spend their hard-earned money. In fact, 80% of searches with “local intent” result in a conversion. This begs […]

8-Step Guide to Email Marketing During a Crisis

During a crisis, your email communication can make or break your business. Even more importantly, it can help, hurt, or confuse people.  You can’t just ignore a crisis when it’s affecting your audience. With the outbreak of the 2020 Novel Coronavirus, email communication about the virus skyrocketed. In fact, 12% of emails sent on March […]

The Complete, Omnichannel Guide to Cannabis Marketing in 2020

Maybe you used to buy it in the seedy parking lot behind Gold’s Gym and smoke it out of an apple in your friend’s Impreza blowing through 99-cent cans of Arizona Iced Tea and those extra spicy Doritos while a crooning Robert Plant penetrated your earholes? Things have changed. Now, in a dozen states (and […]

Crawled — Currently Not Indexed: A Coverage Status Guide

Posted by cml63 Google’s Index Coverage report is absolutely fantastic because it gives SEOs clearer insights into Google’s crawling and indexing decisions. Since its roll-out, we use it almost daily at Go Fish Digital to diagnose technical issues at scale for our clients. Within the report, there are many different “statuses” that provide webmasters with […]

The Ultimate Business Guide for YouTube Marketing in 2020

“Successfully Market Your Business with a YouTube Channel” The video-driven social media network, YouTube has played a dominant role in changing the way people stream online videos. YouTube has engaged almost 11% of the globe regarding uploading videos ranging from political, social, entertainment to sports. YouTube, owned by Google, is the second most-watched platform just […]

Amazon’s A9 product ranking algorithm: Your guide to Amazon SEO for maximum visibility

Here’s what you need to know about the factors that affect your product’s organic visibility on Amazon. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Facebook Ads for Entrepreneurs 101: The Ultimate Guide

We all know how Facebook is renowned as a social media platform all around the world. Alongside this, there are several attributes that Facebook contains, and one of the most popular ones is its Ads. Facebook started its ads service a couple of years back, and it had enhanced several businesses. The ads service of Facebook allows […]