Snapchat’s @-tagging test could help brands & influencers build their follower numbers

The company says the feature is in ‘test mode’ and currently works for any type of account, including ‘organic’ brand accounts. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Conductor will help WeWork offer ‘holistic’ proposition to enterprise customers

It will now be able to manage customers’ physical and digital presence. The post Conductor will help WeWork offer ‘holistic’ proposition to enterprise customers appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Five Tips to Help You Level-Up Headlines and Titles

Get your readers past the headline and into the content with these helpful tips for leveling-up your headline game. Read the full article at MarketingProfs MarketingProfs Daily: Content

Lee Odden Demystifies the Confluence Equation to Help Marketers Get Better Results

Influencer marketing is not a new concept. Public relations professionals, journalists and forward-thinking marketers have been executing some form of influencer marketing for decades. While that may be the case, times have changed. The expectation for influencer content marketing has evolved, which means consumers have higher expectations and the influencers themselves are more particular about […]

Influential uses Watson AI to help brands find influencers

Influential has launched its Social Intelligence platform to find influencers for brands with the help of IBM Watson’s artificial intelligence. The idea is to make influencers more predictable for brands who want to hook up with the hottest social media attractions. Influential wants to make influencer marketing reach scale on the level that brand marketers […]

Bill Gates to Apple: Help investigators access phones or risk regulation

Bill Gates rarely shied away from confronting Apple when he was Microsoft’s CEO, and new comments to Axios today suggest that he has a new issue with Cupertino: unbreakable encryption. Without mentioning Apple’s name, Gates raised the prospect that the company might be on the wrong side of the encryption debate, specifically when it comes to […]

Content Creators: 12 Tips to Help You Win Over Impatient Readers

Four out of five readers won’t get past the first sentence of an online article. For marketing content creators, today’s reading habits can be challenging. But here’s how you can win over impatient or distracted readers and get your content read. Read the full article at MarketingProfs MarketingProfs Daily: Content

How Quora Can Help You Drive Massive Traffic and Conversions to Your Website

Many of you are probably familiar with Quora. But not everyone knows that Quora can be turned into a perfect marketing tool that will drive high quality targeted traffic and conversions to your website. I made the most out of Quora and continue to use it as one of my major marketing tools for increasing […]

DuckDuckGo adds tracker blocking to help curb the wider surveillance web

 Some major product news from veteran anti-tracking search engine DuckDuckGo: Today it’s launched revamped mobile apps and browser extensions that bake in a tracker blocker for third party sites, and include a suite of other privacy features intended to help users keep surfing privately as they navigate around the web. Read More Social – TechCrunch

The Battle for Content Marketing: 8 Trojan Horse Tactics That Can Help You Win

If your client, CMO, or manager views content not so much as king but as bastard prince, it’s time to go to battle, breach some preconceived walls, and prove content’s prowess. These eight tactical measures will help you do all that. Read the full article at MarketingProfs MarketingProfs Daily: Content