A Guide to Using Infographics for Lead Generation [Infographic]

Infographics, a type of long-form visual content, are often created by marketers primarily to boost engagement on social media and drive traffic to websites. But infographics can work great for lead generation, too. Read the full article at MarketingProfs MarketingProfs Daily: Content

How to Write a Perfect Guest Post Pitch [Infographic]

Content marketers regularly send out guest-article or guest-post pitches. But do those pitches resonate with the editors who receive them? Unfortunately, not very often. But why? In this infographic, business and marketing website editors explain why–and how to write pitches that get, and hold, editors’ attention. Read the full article at MarketingProfs MarketingProfs Daily: Content

Google Search Algorithm Updates: 2018 [Infographic]

Ranking on Google is getting more complex–and strategically important–every single year, and 2018 was no exception. Though we’re well into 2019, a wide range of Google Search algorithm updates in the past year are still influencing our search results. Read the full article at MarketingProfs MarketingProfs Daily: Search Engine Marketing

Conquer Search and Social with WordStream Advisor’s Hidden Gems [Infographic]

What does WordStream Advisor have in common with Led Zeppelin’s discography? They’re both full of hidden gems. When you’re in dire need of some sweet tunes to throw on while you cook Sunday dinner, do you simply put Led Zeppelin IV on shuffle and call it a night? Heavens to Betsy—I sure hope not. You […]

How to Optimize Your Site for Voice Search: A Comprehensive Guide | Infographic

Voice search is changing how users search for information–and, more important for marketers and businesses, how websites provide that information in order to be featured in voice search results. Here’s what you can, and should, do about that. Read the full article at MarketingProfs MarketingProfs Daily: Search Engine Marketing

Three Creative Habits to Inspire You and Make You More Productive [Infographic]

How many content marketers struggle to be prolific all year round? Nearly all? Many of us content creators misunderstand how to be prolific. This creative infographic can help you build the right habits to boost both creativity and productivity. Read the full article at MarketingProfs MarketingProfs Daily: Content

Supercharge Your Content Marketing With Interactive Content [Infographic]

Passive content, including video, is out for 2019, claims this infographic. So what’s in? Immersive storytelling and interactive content. Check out all the marketing benefits of using interactive content. Read the full article at MarketingProfs MarketingProfs Daily: Content

How Voice Search Can Drive Phone Calls to Your Business [Infographic]

As more and more consumers use voice search, they are often following up on those search results via voice as well–by calling the businesses they want to reach. Here’s how you can make sure your business is set up for customers to find and connect with you via voice. Read the full article at MarketingProfs […]

Your Guide to Video Marketing: Crack the Video Code [Infographic]

Creating content is time-consuming, and video may be the most resource-intensive of all content types. But the payoff can be worth it. See how video is taking over, why you might want to get your brand on board, and which types of video are best for your audience. Read the full article at MarketingProfs MarketingProfs […]

Direct Response Copywriting: How to Craft Copy That Converts [Infographic]

Direct response copywriting isn’t easy. Your job is to drive conversions and sales, and that requires a savvy sense for your audience, a firm grasp on your value prop, and an arsenal of powerful writing tricks like these. Read the full article at MarketingProfs MarketingProfs Daily: Content