Instagram hits 1 billion monthly users, up from 800M in September

Instagram’s meteoric rise continues, dwarfing the stagnant growth rates of Snapchat and Facebook. Today Instagram announced that it has reached 1 billion monthly active users, after passing 800 million in September 2017 with 500 million daily users. That massive audience could be a powerful draw for IGTV, the longer-form video hub it’s launching for creators […]

Instagram launches IGTV, a standalone app for longform video

Facebook today announced the launch of IGTV, a standalone video app for Instagram users. IGTV content will also be available in the Instagram app. IGTV videos will be able to go beyond the 60-second limit placed on videos uploaded on Instagram today. The move will put Instagram’s content in competition with YouTube, which uses programs […]

Instagram is no longer notifying users when you screenshot their story

In January, Instagram started testing an interesting new feature: It would notify users when someone took a screenshot of their stories.  According to BuzzFeed, though, Instagram is no longer testing the feature.  SEE ALSO: This ‘Accidental Icon’ is using her teaching background to implement social change in the fashion industry Instagram Stories, just like Snapchat […]

The Secrets of the Instagram Algorithm – Revealed!

The Secrets of the Instagram Algorithm – Revealed! Conor Bond Last updated: June 13, 2018 Social Media In an effort to improve transparency, Instagram has broken down the algorithm it uses to organize content in users’ feeds. The detailed announcement arrived in the wake of privacy scandals surrounding Facebook, the parent company of the photo-sharing […]

Instagram plans June 20th launch event for long-form video hub

Last week TechCrunch reported Instagram will launch a long-form video hub, with a tentative June 20th launch date. Now Instagram is asking reporters to RSVP for a June 20th “special event,” confirming our scoop’s date. The invitation simply reads “Instagram has some news to share, and we want you to be the first to hear […]

Instagram adds shopping tags directly into Stories

Instagram’s shoppable tags are about to pop up in Stories. The company started testing the feature back in 2016 with a limited set of 20 partners. Since then it’s been a hit, expanding broadly to regular brand posts in the feed. Starting today, hitting a little shopping bag sticker in a Story will lead you […]

Instagram plans to launch Snapchat Discover-style video hub

Instagram is preparing to unveil a home for longer-form video — a YouTube competitor and its take on Snapchat Discover. According to multiple sources, Instagram will offer a dedicated space featuring scripted shows, music videos and more in vertically oriented, full-screen, high-def 4K resolution. Instagram has been meeting with popular social media stars and content […]

Instagram reveals the secret sauce powering its algorithm

Instagram is chill with the decision it made two years ago to ditch the chronological feed in favor of an algorithm. The older way of showing you your follow list’s shares isn’t coming back. Ever since the change, though, the algorithm has been something of a mystery. Shares surface in your feed without any apparent […]

Instagram adds option to mute posts in your feed

In the coming weeks, Instagram users will have another way to control which posts they want to see in their feed and when, thanks to the introduction of a new mute feature. Users already had the option to mute an account in Instagram Stories. Now, users will also have the ability to mute posts from […]

Teens dump Facebook for YouTube, Instagram and Snapchat

A Pew survey of teens and the ways they use technology finds that kids have largely ditched Facebook for the visually stimulating alternatives of Snapchat, YouTube and Instagram. Nearly half said they’re online “almost constantly,” which will probably be used as a source of FUD, but really is just fine. Even teens, bless their honest […]