How to Turn a Long Landing Page Into a Microsite – In 5 Easy Steps

Landing pages can get really long, which is totally fine, especially if you use a sticky anchor navigation to scroll people up and down to different page sections. It’s a great conversion experience and should be embraced. However, there are times when having a small multi-page site, known as a microsite (or mini-site) can offer […]

Turn more leads into customers: Integrate Salesforce with your VerticalResponse account

Quickly and easily turn leads into customers when you pair your Salesforce and VerticalResponse accounts. By integrating these two powerful apps, you’ll get effortless two-way data syncing and reporting you can take immediate action on — all with a painless setup that only takes minutes. Here’s why integrating Salesforce with VerticalResponse is a smart business decision: […]

This bot unrolls Twitter threads and turns them into readable blog posts

 For as much as its users love to hate on their platform of choice, Twitter occasionally really comes through with a deep dive on a hot topic that provides actual, meaningful insight. Such an event is almost enough to remind us why we all fritter our lives away on there to begin with. Remember when […]

Jump into a Creative and Productive New Year

Happy new year! I hope your holidays were good and that you’ve managed to re-find some semblance of your routine. (Or maybe even some cool new routines.) On Tuesday this week, Stefanie Flaxman gave us seven ideas for how to thrill your boss, editor, or clients with your writing professionalism. And on Wednesday, Brian Clark […]

7 Crucial Steps to Convert Casual Visitors into Premium Customers

You have a professional website that looks attractive, your pages load up quickly as well, and you’re a master storyteller. Yet, you’re still struggling to make your casual website visitors make a purchase, or contact you for a quote. It can be very frustrating. However, you’ve got to understand no matter how great your website […]

Three Ways to Turn Your YouTube Subscribers Into Customers

Video plays an important role in driving consumer purchase decisions, so using your YouTube channel could be a great way to drive sales. But how can you convert subscribers into customers? Read the full article at MarketingProfs MarketingProfs Daily: Content

Duolingo expands into podcasting with real-life stories for Spanish learners

Online language learning platform Duolingo is expanding into podcasting today with the launch of its first season in Spanish. The podcast represents the company’s first consumer product that exists outside the main Duolingo app, as it’s available through all the usual podcasting conduits, including SoundCloud, Stitcher, iTunes, Pocket Casts, Google Play Music, Spotify, and many […]

Instagram now lets you group Stories into Highlights

Instagram today introduced two new features that allow users to save and share their Stories after they have been live for 24 hours. As part of today’s release of version 25 of Instagram app, groups of Stories, called Highlights, can be made by visiting a new section of your profile near your biography. Stories will […]

You can now import your Instagram contacts into Messenger

 Facebook and Instagram have begun testing a feature that allows you to more easily bring your Instagram contacts into Messenger. The experience, which is entirely opt-in for the app’s users, is the latest in a series of integrations between Instagram and Facebook’s properties, which has earlier included the cross-posting of Instagram Stories to Facebook as […]

Google adds a donate button directly into search for US-based nonprofits

Google says it started with organizations that have opted in via its Google for Nonprofits initiative and hopes more nonprofits will join. The post Google adds a donate button directly into search for US-based nonprofits appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & […]