Google launches special Black Friday, Cyber Monday deals ad unit

Here’s how you can join Google’s experiment to show offers at the top of the search results for Black Friday and Cyber Monday deals. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Snapchat launches Bitmoji merch and comic strips starring your avatar

Snapchat is doubling down on its biggest differentiator by turning its personalized avatar Bitmoji into a revenue stream and a new source of content. Snapchat is launching a Bitmoji merchandise store you can customize with you and your friends’ cartoonified faces, Bitmoji Stories comic strips featuring you and friends’ avatars in fun scenes, and a […]

AR/VR agency Vertebrae launches web-based AR platform for online retailers

Called Axis, it enables online visitors to virtually “try on” hats and other accessories and interact with objects in 360-degree detail. The post AR/VR agency Vertebrae launches web-based AR platform for online retailers appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Facebook launches Lasso, its music and video TikTok clone

Done cloning Snapchat, Facebook is now chasing Chinese short-form video sensation TikTok with the launch of its knock-off Lasso. Available now for iOS and Android, Lasso is Facebook’s answer to the zany mobile lipsyncing playground that’s gained ground with young users, both in China and in the West. The release confirms TechCrunch’s scoop from last month […]

Facebook launches holiday pop-up stores in Macy’s to promote digital-native SMBs

Shops will be open through February 2019 in nine Macy’s stores across the US. The post Facebook launches holiday pop-up stores in Macy’s to promote digital-native SMBs appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Jet.com lures Nike and Bonobos, launches custom brand ‘shops’ on the marketplace

The branded stores are aimed at appealing to Jet’s target urban shoppers. The post Jet.com lures Nike and Bonobos, launches custom brand ‘shops’ on the marketplace appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Audience targeting service Simulmedia launches ‘first’ direct-to-consumer ad marketplace for linear TV

Dollar Shave Club, Casper mattresses and the like now have a TV ad marketplace designed for their needs. The post Audience targeting service Simulmedia launches ‘first’ direct-to-consumer ad marketplace for linear TV appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Bing Ads launches the ability to create recurring IOs

Recurring insertion orders are designed to streamline the IO process. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Kochava launches its Traffic Index to spotlight top 20 mobile ad networks

The attribution and analytics firm says it is trying to encourage transparency and accuracy for the advertising universe outside Google and Facebook. The post Kochava launches its Traffic Index to spotlight top 20 mobile ad networks appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, […]

Oracle launches a ‘CDP-plus’ for its clouds

Called CX Unity, it provides the first single customer profile across the company’s platforms, plus adds intelligence for utilizing the data. The post Oracle launches a ‘CDP-plus’ for its clouds appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips