Three ways local businesses can survive the on-demand threat

How worried should brick-and-mortar businesses be about companies like Amazon? Columnist Adam Dorfman weighs in with some thoughts on how local players can stay competitive. The post Three ways local businesses can survive the on-demand threat appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News […]

Fighting Review Spam: The Complete Guide for the Local Enterprise

Posted by MiriamEllis It’s 105 degrees outside my office right now, and the only thing hotter in this summer of 2017 is the local SEO industry’s discussion of review spam. It’s become increasingly clear that major review sites represent an irresistible temptation to spammers, highlighting systemic platform weaknesses and the critical need for review monitoring […]

SearchCap: Google local messaging & booking, business insights & crawl spikes

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google local messaging & booking, business insights & crawl spikes appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About […]

SearchCap: EU fine, Google algorithm changes & local features

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: EU fine, Google algorithm changes & local features appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, […]

​Moz Local Report: Who’s Winning Wealth Management?

Posted by Dr-Pete As more people look for financial advice online, brick-and-mortar wealth management firms and financial advisors are competing harder than ever for search customers. More than 70% of millennials use search engines for research, and 15% of 18–34 year-olds are turning directly to search engines for financial advice. As consumers in their 20s […]

Google has officially rolled out a new tab-based local panel with quick access to reviews

Users can toggle between a local listing’s overview details and their reviews in the Google search results. The post Google has officially rolled out a new tab-based local panel with quick access to reviews appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info […]

SearchCap: Google redesign local panels, AdWords roadmap & artificial intelligence

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google redesign local panels, AdWords roadmap & artificial intelligence appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, […]

SearchCap: Google ends ODP description, EU fines Google & local best practices

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google ends ODP description, EU fines Google & local best practices appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info […]

5 reasons why websites still matter to local search in 2017

More and more small local businesses are using social media profile pages, rather than websites, as the main face of their operation. Columnist Wesley Young explains why this isn’t the good idea that it may seem to be. The post 5 reasons why websites still matter to local search in 2017 appeared… Please visit Search […]

Google shortcuts use personalization and rich content to build next-gen local discovery tool

Machine learning-driven results entirely bypass the traditional search box. The post Google shortcuts use personalization and rich content to build next-gen local discovery tool appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing