Google local ranking changes in early May? Thank a bug

Google confirmed fluctuations seen in local rankings was a bug and says it fixed the issue. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How to Run Facebook Ads for Local Businesses: Driving Foot Traffic

Does your local business need more walk-in customers? Want to know how to use Facebook ads to drive more foot traffic? In this article, you’ll discover how to run Facebook ads with the Store Traffic objective to generate more business for your local business. To learn how to properly set up and run a store […]

Local Business Marketing in Uncertain Times

Wondering how to stay top-of-mind with your customers, even if you aren’t open? Looking for new, creative ways to continue to show up for them? To explore how local businesses can market during uncertain times, I interview Bruce Irving on the Social Media Marketing Podcast. Bruce is a local business marketing pro. He’s the host […]

What do local SEOs really think of Google My Business support?

The quality of support isn’t likely to magically improve once the virus clears, so let’s hope that the future doesn’t so clearly reflect the past. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Facebook and Instagram add new features to help you find and support local businesses

Facebook is announcing a handful of new features that will allow users to show their support for small businesses and get the latest updates as those businesses deal with the fallout — economic and otherwise — of the COVID-19 pandemic. The social network is introducing a new section called Businesses Nearby, which will allow you […]

A script that detects anomalies at a local level

This script alerts advertisers when regional differences related to the coronavirus have an impact on your PPC campaigns. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Take the COVID-19 Local Search Marketing Business Impact Survey

Posted by MiriamEllis The poet Burns once observed that the best laid plans “gang aft agley.” At Moz, we were about to publish our State of Local SEO industry report, based on our local search marketing survey to which hundreds of you generously replied. Then the public health emergency unexpectedly arose, and we decided to […]

Google surfacing more local COVID news content to satisfy massive search demand

Local news publishers have struggled to monetize spike in consumer interest. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Local businesses can solicit GoFundMe donations via Bing Places

The donate feature is currently available for new GoFundMe campaigns, with support for existing fundraisers coming in the next few weeks. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Video: Ari Nahmani on local SEO and e-commerce in Google search

All the way from Jerusalem, Israel – we have SEO talk from Ari Nahmani of Kahena. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing