SMX East: now with extra local

GMB, maps, reviews, voice and offline conversion tracking are all on the agenda. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Facebook opens Playground to connect with Israeli startups, developers, and local communities

Facebook has opened a new hub for startups in Israel as the company seeks to build connections and foster innovation in the region.Read More Social – VentureBeat

Video: Mary Bowling on the growth of local SEO and importance knowledge panels

What a fun discussion with this local SEO legend, who has devoted her life to helping small businesses succeed. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Review counts matter more to local business revenue than star ratings, according to study

Womply also found businesses claiming their listings on multiple sites generated 58% more revenue than the average. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Do local citations matter anymore? Five local SEOs sound off

A range of opinions about how much attention to devote to citations. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google tests carousel local pack with ads included

In this new design, Google is not showing as many local results by default. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Facebook reveals early results from its subscription-focused local news accelerator

It’s been more than a year since Facebook announced that it would be funding a Local News Subscriptions Accelerator. Now the company is sharing some of the ways in which program has led to new initiatives at different publishers. The accelerator is administered by the Lenfest Institute for Journalism, and in an email, the institute’s […]

‘Get a Quote’ button added to Google business local knowledge panels

If you have Google My Business messaging turned out, you may start getting more messages from searchers. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How to make video ads work for your local business

The key to creating a video strategy is to make sure that you capitalize on your strengths as a local business. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Google says shortnames bug resolved, local listings restored

It’s unclear yet whether the missing reviews issue has also been fixed. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing