B2B Marketers: Is Your Influencer Marketing Mechanical or Meaningful?

The post B2B Marketers: Is Your Influencer Marketing Mechanical or Meaningful? appeared first on Online Marketing Blog – TopRank®. Online Marketing Blog – TopRank®

Marketing Day: Amazon holiday ad spend, Marketo certification for marketers, more

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. The post Marketing Day: Amazon holiday ad spend, Marketo certification for marketers, more appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & […]

Marketo announces new entry-level certification for marketers

The Certified Associate credential requires passing an online exam about such basic topics as marketing automation and email campaign management. The post Marketo announces new entry-level certification for marketers appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Twitter’s #BrandBowl53 slated for Super Bowl LIII, gives marketers something to compete for

All advertisers are eligible to take part in Twitter’s Super Bowl competition for brands during the big game. The post Twitter’s #BrandBowl53 slated for Super Bowl LIII, gives marketers something to compete for appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

LinkedIn’s new privacy setting prohibits marketers from exporting emails

A new privacy setting allows users to keep their email address from being downloaded. The post LinkedIn’s new privacy setting prohibits marketers from exporting emails appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

8 ways marketers use call analytics with Salesforce to drive revenue

Optimizing marketing ROI with Salesforce and call analytics. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Three Ways Content Marketers Can Optimize Marketing Performance with Data

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Black Friday/Cyber Monday deals for marketers: Software, supplies and more

Adobe suite, cloud software among choice deals we found for marketers. The post Black Friday/Cyber Monday deals for marketers: Software, supplies and more appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

How High Impact Marketers Approach Marketing Strategy #MPB2B

The post How High Impact Marketers Approach Marketing Strategy #MPB2B appeared first on Online Marketing Blog – TopRank®. Online Marketing Blog – TopRank®

How B2B Marketers Can Drive Growth in the Age of Assistance #MPB2B

The post How B2B Marketers Can Drive Growth in the Age of Assistance #MPB2B appeared first on Online Marketing Blog – TopRank®. Online Marketing Blog – TopRank®