Pinterest bucks ‘black box’ social media trend with greater user controls

Pinterest’s new controls are designed to give users greater insight into which activities inform the recommendations that appear in their feeds.Read More Social – VentureBeat

Is your social media policy agile?

It’s time we revisit our policies and take into account the risk of not being there for our customers on social media. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Social media ad spend to surpass print for first time

Social media will own 13% of global ad spend in 2019, according to a Zenith forecast. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

MediaMath commits to 100% accountable, addressable media supply chain by end of 2020

The company said it will implement a persistent, portable user-level ID across desktop, mobile and TV. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Voter manipulation on social media now a global problem, report finds

New research by the Oxford Internet Institute has found that social media manipulation is getting worse, with rising numbers of governments and political parties making cynical use of social media algorithms, automation and big data to manipulate public opinion at scale — with hugely worrying implications for democracy. The report found that computational propaganda and […]

10 ways to repurpose your social media content in emails

You know social media and email offer a formidable one-two marketing punch, but as a busy small business owner you might struggle to find time to create content for both channels. The good news is you don’t need to. You can save time and get more mileage out of your marketing efforts by repurposing your […]

In a social media world, here’s what you need to know about UGC and privacy

Brett Zucker Contributor Share on Twitter Brett is the Chief Marketing Officer of Monotype and is responsible for the company’s worldwide marketing and product strategies. In today’s brand landscape, consumers are rejecting traditional advertising in favor of transparent, personalized and most importantly, authentic communications. In fact, 86% of consumers say that authenticity is important when […]

Five Tips on How to Use Influencer Content in Paid Media [Infographic]

Influencers you work with can create some amazing content for your marketing campaigns. But what happens to that content after your campaign is over? You don’t have to let it go to waste. Read the full article at MarketingProfs MarketingProfs Daily: Content

Freeda raises another $16 million for its media brand for women

Italian startup Freeda Media has raised a $ 16 million Series B round. Existing investor Alven is leading the round, with Endeavor Catalyst, UniCredit and others also participating. UniCredit is also granting the company a debt facility of $ 3 million. The company has managed to attract millions of followers on Instagram, Facebook and other […]

11 social media hacks that will improve your timelines infinitely

It’s Cheat Week at Mashable. Join us as we take a look at how liars, scammers, grifters, and everyday people take advantage of life’s little loopholes in order to get ahead. Technology and social media can obviously be great, but if you haven’t quite mastered your platforms and devices, things can get a bit chaotic. […]