TV channel Spike is no longer, so its social media manager had a field day

Better to go out with a bang than a whimper, we guess. TV channel Spike is going to be rebranded as the Paramount Network on Thursday, as owner Viacom looks to general entertainment programming on the 34-year old basic cable network. SEE ALSO: 10 TV shows we can’t wait to see in 2018 So, as […]

5 social media skills you need to get ahead (and where to learn them)

Heads up: All products featured here are selected by Mashable’s commerce team and meet our rigorous standards for awesomeness. If you buy something, Mashable may earn an affiliate commission. In 2018, social media is life. But is it also your career? It can be. With everyone and their mom using social media, it’s no surprise […]

The 9 Best Free Social Media Management Tools in 2018

With 2018 upon us, whether it be eating more vegetables or finally using that overpriced gym membership, you’re probably in full goal-setting mode. New Year’s resolutions are meant to be broken, right? Perhaps when it comes to personal goals, but for marketing goals, now is the time to tackle your strategy with full-force. Organization is […]

Talking about #MeToo on social media is hard, but we shouldn’t stop trying

When news broke late Saturday that the actor and comedian Aziz Ansari had been accused of sexual misconduct, I had plenty of thoughts but didn’t feel compelled to share a single one of them on social media.  I partly blame my naturally cautious personality for that; I like to know exactly what I believe before […]

Americans say social media is destroying the news — but nobody knows what to do about it

Social media truly is bringing Americans together… in our frustration over social media giants.  Americans are fed up with the role that big tech companies now play in the news media, according to a new study from the Knight Foundation and Gallup.  Maybe worse — we’re enormously conflicted on what to do about that. SEE […]

Airlines keep upping their social media game, but it’s far from the perfect system

When travel expert Laura Begley Bloom forgot her laptop on a flight last month, she threw up a tweet in hopes of a small Christmas miracle. Her prayers were answered.  Bloom, who is chief content officer at Family Traveller, saw firsthand the power of social media channels and why travelers are turning to their phone […]

Bumble is hiring an Editorial Director to build out its media brand

 Bumble, the female-led dating app founded by Whitney Wolfe Herd in 2014, is diving head first into content. The company is hiring Clare O’Connor as its first Editorial Director, who will work directly with Wolfe Herd and and Bumble’s content team to develop editorial content for their millions of users via a new arm called […]

Europe keeps up the pressure on social media over illegal content takedowns

 The European Union’s executive body is continuing to pressure social media firms to get better at removing illegal content from their platforms before it has a chance to spread further online.  Read More Social – TechCrunch

How to Create Engaging Social Media Campaigns That Get Attention

Getting people’s attention on social media is more difficult than ever. But giving up isn’t an option. So… what should marketers do? Create well-conceived, well-written campaigns that cut through the static, of course. Here’s how. Read the full article at MarketingProfs MarketingProfs Daily: Content

Linkkle is a super simple tool for all your social media links

 Decisions, decisions. Do you link to your Instagram profile on your Twitter feed or your Facebook page? Or maybe you want to showcase your Github, LinkedIn and Pinterest pages but there’s only one URL field which means you have to choose. Read More Social – TechCrunch