Ad industry groups launch effort to push for addressable media standards

The Partnership for Responsible Addressable Media includes ad industry trade groups, agencies, advertisers, publihsers and ad tech firms. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Ad industry groups launch effort to push for addressable media standards

The Partnership for Responsible Addressable Media includes ad industry trade groups, agencies, advertisers, publihsers and ad tech firms. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How to Repurpose Audio and Video Content for Social Media: 5 Ways

Looking for ways to create useful social media content from your videos, live video, and podcasts? Wondering how to easily transform that content for social media? In this article, you’ll discover how to repurpose video and audio into multiple formats you can share on your social media channels. Have Your Tech in Place Creating content […]

Study: US adults who mostly rely on social media for news are less informed, exposed to more conspiracies

A new report from Pew Research makes an attempt to better understand U.S. adults who get their news largely from social media platforms, and compare their understanding of current events and political knowledge to those who use other sources, like TV, radio and news publications. The top-level finding, according to Pew, is that social media […]

Our Top 10 Social Media Engagement Hacks for 2020

Social media moves dizzyingly fast, but some fundamental concepts stay the same—like the importance of organic engagement and connecting with your audience.  In this article, I’ve rounded up 10 ideas to boost organic engagement, with examples from brands that are successfully adding followers and building communities online. That way, you can use these tips to […]

Bangladesh regulator orders telcos to stop providing free access to social media

Bangladesh’s regulator has ordered telecom operators and other internet providers in the nation to stop providing free access to social media services, becoming the latest market in Asia to take a partial stand against zero-rating deals. Bangladesh Telecommunication Regulatory Commission, the local regulator, said late last week that it had moved to take this decision […]

10 Fresh Social Media Marketing Tools To Boost Brand Storytelling

Are you using the latest social media marketing tools that help you create a new variety of remarkable campaign experiences? We’ve got you covered with a look at our 10 latest featured social media marketing tools to help you refine and expand your marketing efforts and boost brand storytelling. Sifting through tens of thousands of […]

WEHCO Media hails Blueconic’s orchestration upgrade

A Blueconic customer discusses the changes. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Social Media Polls For Marketers: 6 B2B Brands Winning With LinkedIn Polls

Polls offer a unique two-for-one value for B2B marketers, providing quality feedback on what customers want while also offering brands a powerful interactive social media content marketing element. As we first reported in our B2B marketing news, our client LinkedIn recently launched the return of its highly-anticipated poll feature, offering marketers a new platform besides […]

5 Things to Know About Building Trust in the Age of Social Media

Does your company advertise? If so, I have bad news: Your audience doesn’t trust your ads. I don’t mean to call you out specifically, dear anonymous reader. But statistically speaking, it is a likely reality. A wide-reaching survey earlier this year “found advertising to be the least likely source people would use to garner information […]