Wow Your Crowd: How Influencers and Media Integrations Can Add Pizzazz to Your Content Act

Some performers take the stage all by themselves, with no props or partners to lend support, and capture their audience with a riveting solo act. Hilarious standup comedy routines and enlightening TED Talks exemplify this ability in action.  As a content marketer, there are occasions where a well written piece will take off on its […]

Pew: Mobile and social media users in emerging markets have more diverse social networks

The latest study from Pew Research Center takes a look at the impact mobile technology, including the use of smartphones and social media, is having on the diversity of people’s social network in emerging markets. For the purpose of the study, Pew surveyed mobile users in eleven key markets: Mexico, Venezuela, Colombia, South Africa, Kenya, […]

Twitter blocks state-controlled media outlets from advertising on its social network

Twitter is now blocking state-run media outlets from advertising on its platform. The new policy was announced just hours after the company identified an information operation involving hundreds of accounts linked to China as part of an effort to “sow political discord” around events in Hong Kong after weeks of protests in the region. Over […]

Twitter leads $100M round in top Indian regional social media platform ShareChat

Is there room for another social media platform? ShareChat, a four-year-old social network in India that serves tens of million of people in regional languages, just answered that question with a $ 100 million financing round led by global giant Twitter . Other than Twitter, TrustBridge Partners, and existing investors Shunwei Capital, Lightspeed Venture Partners, […]

PopBase launches its platform for social media stars to share and monetize their work

It’s been almost a year since PopBase first launched on the Battlefield Stage at TechCrunch Disrupt SF 2018. In the ensuing months the company has been working hard to sign up influencers and get its platform for social media stars ready for prime time. The company is launching its early access release today… enabling social […]

Case Study: How a Media Company Grew 400% and Used SEO to Get Acquired

Posted by Gaetano-DiNardi-NYC Disclaimer: I’m currently the Director of Demand Generation at Nextiva, and writing this case study post-mortem as the former VP of Marketing at Sales Hacker (Jan. 2017 – Sept. 2018). Every B2B company is investing in content marketing right now. Why? Because they all want the same thing: Search traffic that leads to […]

Researchers craft AI framework that explains your social media feeds

In a newly published research paper, scientists describe a framework — FAIRY — that aims to bring transparency to social media feeds.Read More Social – VentureBeat

Reports say White House has drafted an order putting the FCC in charge of monitoring social media

The White House is contemplating issuing an executive order that would widen its attack on the operations of social media companies. The White House has prepared an executive order called “Protecting Americans from Online Censorship” that would give the Federal Communications Commission oversight of how Facebook, Twitter and other tech companies monitor and manage their […]

Study reveals what we all knew: Posting on social media while on drugs is a bad idea

If you take drugs and then post on social media, there’s a pretty good chance you’ll regret it later.  This is according to common sense, as well as a new study by researchers at the Center for Drug Use and HIV/HCV Research (CDUHR) at NYU.  The researchers surveyed 872 adults entering electronic dance music parties […]

White people are tired of dealing with politics on social media

We’re more than a year away from the 2020 presidential election, and some U.S. social media users already want to hit the snooze button on politics. A new survey from the Pew Research Center found that 46 percent of U.S. social media users feel “worn out” by politics on social media. That’s a 9 percent […]