Marketing Day: Mobile wallets, Microsoft joins Coalition for Better Ads & Snapchat Creative Partners

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Google launches Tez, a mobile payments app built for India

Google has announced a new mobile payments app for India as the internet giant moves on its mission to ingratiate itself with the “next billion” internet users across the country. Available on both Android and iOS, the Tez app can be used by anyone to pay friends, local merchants, or even online sellers. The system […]

SearchCap: Bing fact checking, Google mobile tips & Bing agency awards

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing fact checking, Google mobile tips & Bing agency awards appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About […]

Will Mobile Brand Searches Make Google Billions?

When I initially started working in SEO, I was working for then-unknown start-ups (including this one), and branded searches seemed to me to be the most boring part of SEO and PPC. Those searches are already there (they get created by other channels), you’re almost certainly going to rank for them in organic search, and […]

Twitter enables account sharing in its mobile app, powered by TweetDeck Teams

 TweetDeck Teams — a feature that lets users share access to Twitter accounts without having to share a password — will now work in the Twitter app for iOS and Android. This change will make it easier for those who run social media accounts for businesses and brands to post updates, check replies, send direct […]

Google officially adds AMP based featured snippets to mobile search results

Now AMP pages can rank in Google’s position zero but Google says AMP is still not a ranking factor. The post Google officially adds AMP based featured snippets to mobile search results appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, […]

Accelerated Mobile Pages: Is faster better?

Google has doubled down on Accelerated Mobile Pages (AMP), its open source initiative designed to improve web page speed and performance for mobile users. More than 2 billion AMP pages have been published from over 900,000 domains, and many online publishers report significant gains in both traffic… Please visit Search Engine Land for the full […]

Digital Marketing News: Employee Advocacy, The Engagement Gap and Mobile Search Domination

The Power of Employee Social Advocacy [Infographic] The topic of employee advocacy is in no way new to the digital marketing realm, but there’s still a somewhat vague understanding of how powerful it can be for your marketing efforts. This new infographic shows how that advocacy and help you reach new audiences and amplify your […]

Google local question-and-answer feature now live in search for all mobile browsers

The feature initially was available only on Android devices. The post Google local question-and-answer feature now live in search for all mobile browsers appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Will iOS 11 help solve Google’s AMP (Accelerated Mobile Pages) URL problems?

Tests using Safari on iOS 11 beta 7 show URLs are converted back to original when saving or sharing to apps via Share Sheet. The post Will iOS 11 help solve Google’s AMP (Accelerated Mobile Pages) URL problems? appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine […]