Report: Cost to drive store visits varies widely by category, mobile most efficient channel

It cost nearly $ 55 to drive one incremental retail customer, while each customer visit to convenience stores cost less than $ 2. The post Report: Cost to drive store visits varies widely by category, mobile most efficient channel appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – […]

Verizon promises fixed 5G for Los Angeles by Q4 2018, mobile 5G by Q1 2019

Only weeks after setting its rollout of 5G wireless services for the “second half” of 2018, Verizon CEO Lowell McAdam became a little more specific about both timing and locations. In a televised interview with CNBC. McAdam said today that Verizon is “locking in” four initial cities, now including Los Angeles, for a fixed 5G…Read More Social […]

Over 90% of Facebook’s advertising revenue now comes from mobile

If you need more proof that Facebook has successfully transformed itself into a mobile-first company, its first quarter 2018 earnings should do the trick. Facebook reported $ 11.97 billion in revenue and $ 4.98 billion in profit for the past quarter, with 91 percent of its advertising revenue coming from mobile. Way back in Q3 […]

Google officially rolls out ‘More results’ search button on mobile

After confirming it was testing the ‘More results’ button earlier this week, Google tweeted an official announcement about its launch today. The post Google officially rolls out ‘More results’ search button on mobile appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About […]

New in AWeber! Automation, Segmentation, Mobile App Updates, and More

Spring is here! It’s time to grow and engage your email subscribers with our latest features. We were so excited to announce one-click automation and segmentation in Broadcasts (one-time emails) last month. And now, we’re excited to share four more updates inside your AWeber account! Add and remove tags based on your Broadcast opens With Broadcast Automations, […]

SearchCap: SEO angles, mobile conversions & April Fools’ Day pranks

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: SEO angles, mobile conversions & April Fools’ Day pranks appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, […]

7 ways to increase mobile engagement

The mobile search economy continues to explode. Contributor Kristopher Jones outlines several messaging and alternative marketing strategies to improve your mobile conversion rates. The post 7 ways to increase mobile engagement appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, […]

Mobile speed case studies: Push for faster page loads

If you are not feeling the need for speed, don’t be surprised if your site stalls. Contributor Anthony Muller shares three case studies showing why now is the time to make your web pages load like lightning. The post Mobile speed case studies: Push for faster page loads appeared first on Search… Please visit Search […]

Mobile vs. Desktop: The Share of Video Plays by Device Type

Most digital videos are now watched by consumers on mobile devices and not on desktop computers, according to recent research from Ooyala. Read the full article at MarketingProfs MarketingProfs Daily: Content

SearchCap: EU domains at risk, mobile page speed & search pictures

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: EU domains at risk, mobile page speed & search pictures appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About […]