3 steps to signing more clients

Learn how agencies can use marketing automation to build their brand and acquire new clients. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

The Sneaky Tactic Ecommerce Brands Use to Attract More Customers

Have you ever seen that video of the kid trying to collect water in a wire bucket? It’s pretty hilarious: Problem is, it’s also painfully reminiscent of a lot of marketers’ strategy. Sure, they’re working hard and hustling. But the processes, funnels, and journeys they use create more leaks than that kid’s bucket. And when […]

Does Google owe us more than just an apology over de-indexing?

Do we deserve more transparency from Google? Do we deserve more then jut an apology? Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

More people will turn to their mobile device instead of TV for entertainment in 2019

eMarketer predicts mobile will surpass traditional TV as the medium attracting the most entertainment minutes in the U.S. this year. Are advertisers ready? The post More people will turn to their mobile device instead of TV for entertainment in 2019 appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land […]

Facebook Improves Brand Safety Controls & More Recent News

It’s time for another round-up of the online advertising news, folks. Let’s see what’s been going on recently in the worlds of search, social, and ecommerce. Facebook makes it easier to control ad placements If you’re currently running—or have ever run—contextual advertisements, you understand how important it is to have control over the content that’s […]

Slack integration with Office 365 one more step toward total enterprise integration

Slack’s goal of integrating enterprise tools in the chat interface has been a major differentiator from the giant companies it’s competing with like Microsoft and Facebook. Last year, it bought Astro, specifically with the goal of integrating enterprise productivity tools inside Slack, and today it announced new integrations with Microsoft OneDrive and Outlook. Specifically, Slack […]

LinkedIn adds celebrate, love, insightful and curious reactions to spur more engagement

Sometimes a “like” in social media doesn’t give the full picture, or you’re just not inspired enough to write a fuller response. Today, LinkedIn addressed that issue on its own platform, with the introduction of four new reactions people can use in response to posts in their timelines. In addition to “like,” you can now […]

Google spotted testing version of GoogleBot that can render more content

Google may be able to fully crawl more advanced and modern web apps sooner than you thought. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Twitter updates twttr prototype app with engagement swipes, conversation tweaks, better Dark mode and more

Twitter’s new prototyping app twttr, which it created to test and get feedback on new features — and new approaches to old features — has been out in the wild for a month. Now, with Twitter taking in the first wave of responses from users, twttr is getting an update. The move highlights how Twitter continues to […]

Automotive Marketing: 9 Ways to Drive More Sales

Did you know that 95% of car sales today are made at the dealership, but search is the first place people go to begin their buyer’s journey? It is clear to most automotive marketers that online advertising is key to bring new leads into the dealership. Yet, this automotive marketing tactic comes with many challenges […]