Why Most Marketers Should Care About Virtual and Augmented Reality

Businesses resistant to new tech and ideas have often fallen behind or lost the ability to compete. VR and AR may still feel out of reach, but the technology will quickly become more accessible both to creators and to users. Read the full article at MarketingProfs MarketingProfs Daily: Content

Is the New, Most Powerful Ranking Factor "Searcher Task Accomplishment?" – Whiteboard Friday

Posted by randfish Move over, links, content, and RankBrain — there’s a new ranking factor in town, and it’s a doozy. All kidding aside, the idea of searcher task accomplishment is a compelling argument for how we should be optimizing our sites. Are they actually solving the problems searchers seek answers for? In today’s Whiteboard […]

A huge new survey shows that teens are bullied most on Instagram and Facebook

 According to British anti-bullying organization Ditch The Label’s new annual survey, Instagram is the network of choice for cyberbullies in 2017 with Facebook close behind. This year’s survey collected results from 10,020 people between the ages of 12 and 20, making for a respectably robust data set that sheds some light into the damaging phenomenon […]

Marketing Day: Snap Publisher, the most brand-safe app category & Trusona’s CMO

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

The 20 Most Effective Numbers in Facebook Post Headlines

List-post headlines that include the number 10 garner more engagement on Facebook, on average, than headlines that include other numbers, according to recent research from Buzzsumo. Read the full article at MarketingProfs MarketingProfs Daily: Content

This Is What They Search For: The Most Popular US Industries & Traffic Shares

Posted by Alex-T After storing this idea in mothballs for quite a while, I finally decided to conduct an analytical study that would breakdown the most popular industries in the US based on the number of monthly online visitors. Special thanks to the SimilarWeb team, who helped me with the convoluted process of assembling data […]

7 most important SEO focus areas for colleges and universities

For marketers in the education vertical, columnist Janet Driscoll Miller provides some helpful tips to get your site optimized in time for admissions season. The post 7 most important SEO focus areas for colleges and universities appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News […]

The Most Essential KPIs for Purpose-Driven Organizations

What are the key metrics purpose-driven organizations need to track – and how can they do so? Here are some tips. Social Media Today RSS

Vintage Italia’s CMO credits his father with being the most influential person in his career

Get to know Vintage Italia’s CMO, Adam Cohen. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Make the Most of Your MozCon 2017 Adventure – A Seattle How-To

Posted by Danielle_Launders There’s a little secret we keep here in Seattle: it doesn’t actually rain all the time (we just want people to think that so we can keep the beautiful summers all to ourselves). Those of you who have been to a MozCon before are in on that secret; those of you who […]