MozCon 2019: Everything You Need to Know About Day Three

Posted by KameronJenkins If the last day of MozCon felt like it went too fast or if you forgot everything that happened today (we wouldn’t judge — there were so many insights), don’t fret. We captured all of day three’s takeaways so you could relive the magic of day three.  Don’t forget to check out all the photos […]

Recent funding news indicates increased need for data compliance management

The digital compliance industry is growing as organizations prioritize data privacy. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

The need for speed in search: 5 speed types to master now

To be competitive in search, you must audit and optimize desktop and mobile page speeds while also making data ready for real-time personalization. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Why You Need Customer Health Scoring (& How to Do It Right!)

You know those “How am I driving?” stickers you see on the backs of 18-wheelers? The ones that give you a phone number to call if—for some ungodly reason—you want to criticize a truck driver you’ve never met? Outrageous. The people who call those phone numbers are the same people who get banned from their […]

Moving from vendor to seller on Amazon? Here’s what you need to know

If you are a smaller vendor (less than $ 10M per year), Amazon is poised to implement a change to require a transition from a wholesale supplier to a marketplace seller. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Dynamic Search Ads: What You Need to Know

Dynamic Search Ads (DSAs) have the potential for high volume and profit—but they also have the potential for budget cannibalization and waste. Harnessing their powers for good requires planning ahead, establishing clear goals and workflows, as well as knowing when to transition budget to more restrictive strategies. I’m going to tell you everything you need […]

10 Marketing Channels You Need to Try in 2019

Even though Google and Facebook’s share of the digital advertising market is expected to drop this year, data from research firm eMarketer shows that the so-called duopoly will still control roughly 60% of that market—or about $ 77 billion. Within that other 40%, there are a surprising number of alternatives. Traffic may not be as […]

10 Marketing Channels You Need to Try in 2019

Even though Google and Facebook’s share of the digital advertising market is expected to drop this year, data from research firm eMarketer shows that the so-called duopoly will still control roughly 60% of that market—or about $ 77 billion. Within that other 40%, there are a surprising number of alternatives. Traffic may not be as […]

Facebook announces Libra cryptocurrency: All you need to know

Facebook has finally revealed the details of its cryptocurrency Libra, which will let you buy things or send money to people with nearly zero fees. You’ll pseudonymously buy or cash out your Libra online or at local exchange points like grocery stores, and spend it using interoperable third-party wallet apps or Facebook’s own Calibra wallet […]

Why Startups Need Diversification In Their Online Marketing Strategy

Have you ever heard this joke before? A Financial Planner and PPC Marketer walk into a bar… Probably not. However, the strategy that they would advise their clients on would be quite similar. If there was (1) one piece of advice I would give Startups (especially Early Stage), it would be diversification…  and a lot […]