Google launches News Initiative subscriptions lab for publishers

The company also announced new fact-checking tools and other efforts to stop the spread of ‘misinformation.’ Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Digital Marketing News: B2B Content Effectiveness Study, Modern Marketing Skills, & Influencer Social Benchmarks

The post Digital Marketing News: B2B Content Effectiveness Study, Modern Marketing Skills, & Influencer Social Benchmarks appeared first on Online Marketing Blog – TopRank®. Online Marketing Blog – TopRank®

Facebook Tests an Opportunities Tab, Google Makes Images Shoppable, & More Recent News

In the words of America’s sweetheart Jim Nantz: Hello, friends. It’s time for another online advertising news round-up. Let’s see what’s been going on in March thus far. Facebook quietly launches an Opportunities tab Last Friday, our paid advertising expert, Kristina, as well as one of the account managers on our Managed Services team, Scott, noticed […]

Digital Marketing News: Influencer & Data-Driven Marketing Stats, B2B Social Usage, & Twitter’s New Video Analytics

The post Digital Marketing News: Influencer & Data-Driven Marketing Stats, B2B Social Usage, & Twitter’s New Video Analytics appeared first on Online Marketing Blog – TopRank®. Online Marketing Blog – TopRank®

Avaaz: Facebook is a festering hive of fake news about France’s Yellow Vests

Facebook generated more than 105 million views of fake news about France’s Yellow Vest movement despite efforts to weed out toxic information.Read More Social – VentureBeat

Digital Marketing News: B2B Trends Study, Facebook’s Topics to Watch, & What Consumers Really Think of Personalized Ads

The post Digital Marketing News: B2B Trends Study, Facebook’s Topics to Watch, & What Consumers Really Think of Personalized Ads appeared first on Online Marketing Blog – TopRank®. Online Marketing Blog – TopRank®

Google Rolls Out Responsive Video Ads, Expanded Call-Only Ads + More Recent News

Think you’re having deja vu? Think again. You’re not reading my online advertising news round-up from a couple of weeks ago. There’s just been even more news that we know you need to know about. Sometimes it feels like it never stops. Here are the latest updates from Google, Facebook and the other top ad […]

Digital Marketing News: Google AMP’s ROI Rise, Digital Ad Spend Now Dominant, & New B2B Marketing Studies

The post Digital Marketing News: Google AMP’s ROI Rise, Digital Ad Spend Now Dominant, & New B2B Marketing Studies appeared first on Online Marketing Blog – TopRank®. Online Marketing Blog – TopRank®

LinkedIn forced to ‘pause’ mentioned in the news feature in Europe after complaints about ID mix-ups

LinkedIn has been forced to ‘pause’ a feature in Europe in which the platform emails members’ connections when they’ve been ‘mentioned in the news’. This follows a number of data protection complaints after LinkedIn’s algorithms incorrectly matched members to news articles — triggering an internal review of the feature. LinkedIn told us it subsequently decided […]

Digital Marketing News: HubSpot’s Email Lead Capture Report, Adobe’s Content Survey, Facebook & Google Tops for Mobile Ads

The post Digital Marketing News: HubSpot’s Email Lead Capture Report, Adobe’s Content Survey, Facebook & Google Tops for Mobile Ads appeared first on Online Marketing Blog – TopRank®. Online Marketing Blog – TopRank®