New customer acquisition vs. retention: 7 best practices for search

Here’s how retailers should map their audience strategy for new-versus-returning customers to search. The post New customer acquisition vs. retention: 7 best practices for search appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

New customer acquisition vs. retention: 7 best practices for search

Here’s how retailers should map their audience strategy for new-versus-returning customers to search. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Here’s how digital word of mouth and search have converged

Smart companies can shape their reputations and visibility with online word of mouth and careful attention to customer feedback. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Aligning content and SEO for search success

Here are some best practices to get content and SEO teams working together throughout the creation process to ensure your pages are well-suited to succeed in organic search. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Enter the 2019 Search Engine Land Awards NOW to save $100 off registration!

New business, priceless PR, and supreme bragging rights await you. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Search Google by date with new before: and after: search commands

Users can now skip the Tools tab and narrow down results from the search bar. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Search Console adds Discover report

If your website gets a lot of traffic from Google Discover you may see a new report in the Google Search Console to help you analyze that data. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Why search marketers need call tracking and analytics

Everything marketers need to know about call tracking. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Just 4% of U.S. businesses ‘voice search ready,’ finds analysis of nearly 75,000 companies

Are your local SEO and business listing data optimization efforts ready for voice search? Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Search Console adds Android app filters to performance report

More ways to slice and dice your Google Search Console performance report is here — from your Android apps and possibly the Google Discover feed. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing