Why Most Marketers Should Care About Virtual and Augmented Reality

Businesses resistant to new tech and ideas have often fallen behind or lost the ability to compete. VR and AR may still feel out of reach, but the technology will quickly become more accessible both to creators and to users. Read the full article at MarketingProfs MarketingProfs Daily: Content

A security researcher just revealed a huge Myspace security flaw. (And yes you should care.)

Tom, u up? MySpace — you know that game-changing social media platform that you created and sold — appears to have some serious security issues, dude.  Security researcher Leigh-Anne Galloway shared a blog post on Monday detailing a huge security flaw she spotted on Myspace’s account recovery page back in April.  SEE ALSO: In honor of […]

Why Your B2B Needs Account Based Content Marketing & How You Should Do It

Content Marketing Institute’s 2017 report stated that over 60% of B2B marketers saw more success from their content marketing efforts this past year. What does this mean? It means – as so many of us have stated before – that Content is King. When it comes to digital marketing, there is truly no better way […]

Here’s why marketers should not ignore this Supreme Court case

Marketers accustomed to utilizing the voluminous flow of data provided by mobile device carriers should keep an eye on an upcoming Supreme Court decision. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

4 things you should do when you’re the victim of revenge porn

Rob Kardashian decided on Wednesday to exact revenge on his former fiancée Blac Chyna by publishing nude and explicit images of her on social media. Now the internet is talking about one of the worst risks of our digital lives: so-called revenge porn. SEE ALSO: Rob Kardashian owes Blac Chyna, and all of us, an […]

Instagram should let users save and share their photo preferences

 While the world waits for Instagram to launch a location-sharing feature à la Snapchat, it’s worth wondering about the potential arrival of something far more simple and obvious: user-preset filters. Instagram now allows you to prioritize your favorite filters at the beginning of the list and leave the ones that you don’t use often at […]

Why Marketers Should Embrace the Age of the Algorithms [Podcast]

In a new ‘Social Business Engine’ podcast, Bernie Borges speaks with Susan Etlinger, an industry analyst at Altimeter. Social Media Today RSS

The One Email You Should Always Send – No Matter What

More opens. More clicks. Better email deliverability. Less spam complaints. One email can help you accomplish all of this. It’s the welcome email! Although it’s the first email subscribers receive (after the confirmation email if you use confirmed opt-in), it may be the most important email you send. And there’s no reason not to send […]

MozCon: Why You Should Attend & How to Get the Most Out of It

Posted by ronell-smith MozCon 2013 (left to right): Greg Gifford, Nathan Bylof, Nathan Hammer, Susan Wenograd, and myself I remember my first MozCon like it was yesterday. It’s the place where I would hear the quote that would forever change the arc of my career. “The world is freaking complicated, so let me start with […]

10 Things You Can Do With an Explainer Video (And Why You Should Do Them) [Infographic]

Marketers know that video can be an effective medium, but figuring out the best way to use videos can be a challenge. Today’s infographic shows how to use explainer videos throughout your marketing funnel and gives you 10 specific video and distribution ideas. Read the full article at MarketingProfs MarketingProfs Daily: Content