Snapchat Brings Bitmojis to Life with New AR Update

Snapchat just launched an AR version of your own personal Bitmoji. Social Media Today RSS

Snapchat brings Bitmoji to the real world with World Lenses

 Snapchat’s World Lens feature applies filters intelligently to the world around you using augmented reality and your smartphone’s camera, and now you the app is adding support for Bitmoji to the feature. This means you can take those animated avatars of yourself and drop them into your surroundings. It’s a smart use of both Bitmoji […]

Take your Snapchat game to the next level with the help of this online course

Just to let you know, if you buy something featured here, Mashable might earn an affiliate commission. Everyone and their mom is on Snapchat nowadays, but you can bet that most don’t know how to use it to its full potential. Look beyond all those puppy dog-filtered selfies and your college roommate’s 200-second-long Story (ugh) and […]

Marketing Day: Meet today’s CMO, Facebook Page updates & Snapchat ad news

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

How to Use Snapchat to Promote Your Brand and Drive ROI [Infographic]

This infographic provides some key insights into how brands are using Snapchat to advantage. Social Media Today RSS

Facebook's 'Game of Thrones' Video Mask Outshines Similar Campaign on Snapchat

HBO is running a new Game of Thrones promotion on Facebook, and it’s just a little better than a similar one they ran earlier on Snapchat. Social Media Today RSS

Snapchat likely to begin scripted original content push by end of year

 Snapchat could start offering original scripted content very soon, according to its content lead Nick Bell (via Variety). Snapchat has already done a lot with creators to build shows, including tie-ins for big broadcast hits like The Voice and The Bachelor, and it’s also working with A&E on reality TV via Second Chance, a dating […]

Facebook faces scare that teens are, like, totally going to Snapchat and Instagram. Again.

If it’s August, then it’s mostly definitely rerun season. Now playing on the internet: the episode in which everyone freaks out that young people are abandoning Facebook in favor of hot new social media services like Snap and Instagram. This episode was first broadcast in 2013, when CEO Mark Zuckerberg acknowledged that growth among youngsters […]

Teens favoring Snapchat and Instagram over Facebook, says eMarketer

 Facebook is losing appeal among teens and young adults which is contributing to generally slowing growth for the platform, according to the latest projections from research firm eMarketer. Read More Social – TechCrunch

Snapchat “Crowd Surf” stiches together everyone’s concert videos

 Snapchat’s got a new trick to stay one step ahead of Instagram by turning everyone’s quick video clips from concerts into a much more watchable music video you control. Snapchat “Crowd Surf” uses artificial intelligence machine learning technology to analyze when lots of people are all recording the same musical performance at the same time. It […]