Our Go-To Social Media Video Marketing Cheat Sheet

Creating video content may be more time consuming than static imagery, but when it comes to your social media advertising, the benefits are worth it. After all, wouldn’t we all want to boost awareness, engagement, traffic, and conversions as a result? Video content creates faster and stronger connections between brands and their target audiences as […]

How to Repurpose Audio and Video Content for Social Media: 5 Ways

Looking for ways to create useful social media content from your videos, live video, and podcasts? Wondering how to easily transform that content for social media? In this article, you’ll discover how to repurpose video and audio into multiple formats you can share on your social media channels. Have Your Tech in Place Creating content […]

Social Shorts: TikTok’s future, Quora lead-gen ads, Facebook’s India plans

The social media marketing week in review: A round up of news and announcements you may have missed. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Study: US adults who mostly rely on social media for news are less informed, exposed to more conspiracies

A new report from Pew Research makes an attempt to better understand U.S. adults who get their news largely from social media platforms, and compare their understanding of current events and political knowledge to those who use other sources, like TV, radio and news publications. The top-level finding, according to Pew, is that social media […]

Our Top 10 Social Media Engagement Hacks for 2020

Social media moves dizzyingly fast, but some fundamental concepts stay the same—like the importance of organic engagement and connecting with your audience.  In this article, I’ve rounded up 10 ideas to boost organic engagement, with examples from brands that are successfully adding followers and building communities online. That way, you can use these tips to […]

Social Shorts: Twitter ad engagement drops, Snap Minis launch, more brands pause Facebook Ads

The social media marketing week in review: A round up of news and announcements you may have missed. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

B2B Marketing News: Podcast Downloads Climb, Social & Display Ad Spend Rising, Snapchat’s Brand Profiles, & Google’s Latest Ad Tools

‘The downloads are back’: Podcasting finishes the first half of 2020 strong Podcast downloads have come back to pre-pandemic numbers, increasing from 625 million in March to 825 million over the past two months, while podcast advertising is still expected to increase by 15 percent for the year, according to recently-released report data. DigiDay LinkedIn […]

Bangladesh regulator orders telcos to stop providing free access to social media

Bangladesh’s regulator has ordered telecom operators and other internet providers in the nation to stop providing free access to social media services, becoming the latest market in Asia to take a partial stand against zero-rating deals. Bangladesh Telecommunication Regulatory Commission, the local regulator, said late last week that it had moved to take this decision […]

New lo-fi, text-based social app Lex, for queer women, raises $1.5 million

Lex, a new social app for women, trans, genderqueer and non-binary people offering the ability to post personal ads, has today announced the close of a $ 1.5 million seed funding round. Investors in the round include Corigin Ventures, X-Factor Ventures and Tusk Ventures, as well as angels Michelle Kennedy (Peanut), Andy Dunn (Bonobos) Amanda […]

10 Fresh Social Media Marketing Tools To Boost Brand Storytelling

Are you using the latest social media marketing tools that help you create a new variety of remarkable campaign experiences? We’ve got you covered with a look at our 10 latest featured social media marketing tools to help you refine and expand your marketing efforts and boost brand storytelling. Sifting through tens of thousands of […]