How to Guide Your Employees to Post More on Social Media

Want your employees to share more about your business on social media? Wondering how best to guide their social media posts? In this article, you’ll discover how to develop guidelines to help employees post more on social media and find examples of types of posts employees can model. #1: Create Clear Social Media Guidelines for […]

WeWork sells off social network Meetup to AlleyCorp and other investors

Meetup, the social networking platform designed to connect people in person, is being spun out from shared office space provider WeWork, the company confirmed on Monday. The site is being sold to AlleyCorp and other private investors for an undisclosed sum, but one that’s reportedly far less than the $ 156 million acquisition price WeWork […]

This Week in Apps: Apple launches a COVID-19 app, the outbreak’s impact on social and video apps and more

Welcome back to This Week in Apps, the Extra Crunch series that recaps the latest OS news, the applications they support and the money that flows through it all. The app industry saw a record 204 billion downloads and $ 120 billion in consumer spending in 2019, according to App Annie’s “State of Mobile” annual […]

Social Media Use Surges: How Marketers Should Respond

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore what global spikes in social media usage mean for marketing strategies and LinkedIn’s new conversation ads format […]

People who mostly get news from social networks have some COVID-19 misconceptions

A new survey conducted by the Pew Research Center shows a COVID-19 information divide between people who mostly get their news from social networks and those who rely on more traditional news sources. Pew surveyed 8,914 adults in the U.S. during the week of March 10, dividing survey respondents by the main means they use […]

Social Bluebook was hacked, exposing 217,000 influencers’ accounts

A social media platform used to match advertisers with thousands of influencers has been hacked. Social Bluebook, a Los Angeles-based company, allows advertisers to pay social media “influencers” for posts that promote their products and services. The company claims it has some 300,000 influencers on its books. But in October 2019, the company’s entire backend […]

Creating Social Videos That Grow Strong Connections

Wondering how to use video to build stronger connections with your customers and prospects? Looking for a process to follow for your next video? To explore how to create emotional connections with video, I interview Matt Johnston on the Social Media Marketing Podcast. Matt is a former journalist turned video marketing expert and founder of […]

Digital Marketing News: Coronavirus’ Impact on Marketing Budgets & Social Media Usage, LinkedIn’s New Conversation Ads, & Instagram Story Changes

LinkedIn rolls out Conversation Ads, aimed at improving personalization in messaging LinkedIn has begun launching its new Conversation Ads, with real-time engagement ad options that include multiple calls-to-action. Conversation Ads are rolling out to all LinkedIn (client) advertisers over the next several weeks, the firm recently announced. Marketing Land Social Media Consumption Grows Amid Coronavirus […]

Social platforms cut streaming quality as ‘social distancing’ wages on

Advertisers could soon be feeling the effects of reduced speeds in the U.S., if they haven’t already. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Social platforms cut streaming quality as ‘social distancing’ wages on

Advertisers could soon be feeling the effects of reduced speeds in the U.S., if they haven’t already. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing