Facebook Stories replaces Messenger Day with synced cross-posting

 Facebook is cleaning up the redundancy in its Snapchat Stories clones. Today Facebook is killing off the Messenger Day brand and merging the chat app’s stories feature with Facebook Stories. Now, just called “Stories,” 24-hour ephemeral posts in either Facebook or Messenger will appear in both apps, and viewing will be synced, too. Read More Social – […]

Facebook launches collaborative Stories for Groups and Events

 Facebook is combining its Snapchat Stories clone with features Snapchat can’t match. Starting today, users of Facebook Groups and Events will be able to contribute to a Facebook Story visible to the rest of the members and moderated by the admins. In essence, these collaborative Stories will work like a private hashtag so multiple people […]

#SocialSkim: Twitter Doubles Character Limit, Facebook Rolls Out Messenger 2.2: 11 Stories This Week

Twitter doubles tweet character limit (and the surprising result); new features for brands in Messenger 2.2; Facebook’s polls for users and pages; Snap looks to algorithmic feed to solve its problems; Twitter’s ad subscription service for small businesses… Read the full article at MarketingProfs MarketingProfs Daily: Content

#SocialSkim: LinkedIn’s New Benchmark Tool; Facebook’s Enterprise Software: 10 Stories This Week

This week: LinkedIn’s new tool helps measure your competition’s growth; Facebook’s quiet journey into enterprise software, plus new Group admin controls; how Twitter’s edging toward profitability; cool ways to get creative with LinkedIn video; more! Read the full article at MarketingProfs MarketingProfs Daily: Content

Instagram Stories and WhatsApp Status hit 300M users, nearly 2X Snapchat

 Instagram and WhatsApp’s Snapchat clones aren’t slowing down. Today Facebook CEO Mark Zuckerberg announced Instagram Stories and WhatsApp Status both now have 300 million daily active users. That’s up from 250 million for Instagram in June, and WhatsApp in July. That makes the copies almost twice the size of the original, as Snapchat’s entire app […]

AdWords Changes, Keyword Madness & Other Spooky Stories from October

As witches descend from their mountainous caves in search of lost hikers to sacrifice to their eldritch gods and the restless dead rise from their dusty crypts hungering for the warmth of human flesh, it’s time to look back at the spookiest and most popular posts from the WordStream blog from October.   And my, […]

Instagram injects 2X bigger Stories previews mid-feed

 Instagram Stories is doing so well, the app wants to ensure you don’t just scroll by its Snapchat clone. Instagram confirms to TechCrunch that it has redesigned its mid-feed re-engagement box for Stories to show preview tiles of people’s slideshows that are twice as big as the Stories bar atop the feed. The box appears […]

#SocialSkim: Facebook’s Warning to Marketers; LinkedIn Smart Replies: 10 Stories This Week

Facebook’s stark reminder to advertisers that they don’t hold the power; LinkedIn upgrades messaging–and your productivity–with smart replies; Facebook’s Pinterest-esque “Sets”; Snapchat could soon be a source of referral traffic; Twitter’s “transparency center”; social commerce is coming… Read the full article at MarketingProfs MarketingProfs Daily: Content

#SocialSkim: Facebook Tests Résumé Feature; New LinkedIn Video Ads: 10 Stories This Week

Facebook tests full-fledged résumé feature, acquires feel-good social media app tbh; LinkedIn’s new mobile video ads (also, its Website Demographics); Vine founder’s addictive new social trivia app; Facebook’s food-delivery ordering; 8 great ways to improve your Instagram Stories… Read the full article at MarketingProfs MarketingProfs Daily: Content

Facebook Stories open to Pages, bringing brands to the ghost town

 No one’s posting to Facebook Stories. Only eight of my 2,800 friends have Stories up right now, and three came from the new “cross-post from Instagram Stories” feature. It’s slow adoption for a feature cloned from Snapchat that’s proven wildly popular elsewhere, and lives prominently at the top of perhaps the world’s most-used app. Read […]