Instagram Stories Ads: What Marketers Need to Know

Want more leads and customers from Instagram? Have you considered Instagram Stories ads? To explore what you need to know about Instagram Stories ads, I interview Susan Wenograd on the Social Media Marketing Podcast. Susan is a Facebook ads expert and the chief marketing officer at Aimclear, a marketing agency focused on paid search and […]

How to Use Instagram Stories to Promote a Live Event

Does your business host events, workshops, or training experiences? Looking for an effective way to promote these events on Instagram? In this article, you’ll learn how to document live events in Instagram Stories to increase awareness and sales for the next live event. Why Document Live Events With Instagram Stories? A live event can be […]

Creating Stories That Stick: How Marketers Can Win With Story

Want to craft better stories in your marketing? Wondering what makes a good story? To explore the power of stories in marketing, I interview Kindra Hall on the Social Media Marketing Podcast. Kindra is the author of Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business. She’s also a keynote […]

How to Use Instagram Stories in Your Sales Funnel

Want to turn Instagram followers into clients? Wondering how to use Instagram stories to nurture warm leads? In this article, you’ll learn how to use Instagram stories to engage and guide people through your sales funnel. #1: Nurture Warm Instagram Leads in the Middle of the Funnel Instagram stories are best used to target followers […]

Digital Marketing News: Influencer Marketing to Top $15B by 2022, Instagram Stories Ad Spend Jumps, & Twitter Turns Live Photos into GIFs

The post Digital Marketing News: Influencer Marketing to Top $ 15B by 2022, Instagram Stories Ad Spend Jumps, & Twitter Turns Live Photos into GIFs appeared first on Online Marketing Blog – TopRank®. Online Marketing Blog – TopRank®

The Top 10 Online Advertising Stories of 2019

The end is near. The end of 2019, that is. As we wrap up the final quarter of the year, many businesses and marketers are looking forward to what next year will bring in the advertising world. Will there be another Google update that impacts your ads? Will SEO finally be dead, as marketers have […]

Google adding more news content to ‘top stories’ in search results

Users will now see multiple carousels of news stories. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

20 Thanksgiving horror stories from Twitter to stress you out before the big day

Thanksgiving dinner is high-stakes. It’s labor-intensive. And people have a lot of opinions about it. Basically, it’s a recipe for disaster. As home cooks across the country prepare their fridges for this year’s feast, stories of Thanksgiving dinners gone wrong are also popping up on Twitter. Take them as funny anecdotes or serious warnings, but […]

Facebook Dating now integrates with Instagram and Facebook Stories

Facebook Dating, an opt-in feature of the main Facebook app, will begin to tap into the content users are already creating across both Facebook and Instagram to enhance its service. Today, Facebook Dating users will be able to add their Facebook or Instagram Stories to Facebook Dating, in order to share their everyday moments with […]

Instagram Stories launches TikTok clone Reels in Brazil

Instagram is launching a video-music remix feature to finally fight back against Chinese social rival TikTok. Instagram Reels lets you make 15-second video clips set to music and share them as Stories, with the potential to go viral on a new Top Reels section of Explore. Just like TikTok, users can soundtrack their Reels with […]