Instagram rolls out Shopping in Stories globally, launches Shopping channel in Explore

After testing Shopping in Stories with a select number of e-commerce brands in June, the app is expanding the e-commerce feature globally. The post Instagram rolls out Shopping in Stories globally, launches Shopping channel in Explore appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, […]

Instagram Shopping gets personalized Explore channel, Stories tags

Instagram is embracing its true identity as a mail-order catalog. The question will be how much power merchants will give Instagram after seeing what its parent Facebook did to news outlets that relied on it. In a move that could pit it against Pinterest and Wish, Instagram is launching Shopping features across its app to let […]

Snapchat enlists 20 partners to curate Our Stories from submissions

Themed collections of user generated content chosen by news publishers for viewing on and off Snapchat are the teen social network’s next great hope for relevance. Today Snap launches Curated Our Stories with the help of 20 partners like CNN, Cosmopolitan, Lad Bible, and NowThis. Instead of sifting through and selecting submissions to Our Story […]

Ready your budgets, advertisers, Facebook Stories ads are coming

Facebook Marketing Partners are currently being offered the opportunity to let clients beta test the new ad units. The post Ready your budgets, advertisers, Facebook Stories ads are coming appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Skype rolls back its redesign by ditching stories, squiggles and over-the-top color

Just over a year after Skype introduced a colorful, Snapchat-inspired makeover which included its own version of “stories,” the company says it’s now going to refocus on simplicity – and it’s ditching stories along the way. The redesign had been met with a lot of backlash. Skype had clearly wanted to appeal to a more […]

Facebook adds Stories, action buttons & more to redesigned mobile Pages

Businesses will now be able to add buttons for making reservations, scheduling appointments or writing a recommendation via their Pages. The post Facebook adds Stories, action buttons & more to redesigned mobile Pages appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

SearchCap: Google simplifys targeting controls, Google headed back to China & more stories not about Google

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Instagram’s CEO on vindication after 2 years of reinventing Stories

“I think the mistake everyone made was to think that Stories was a photography product,” says Instagram CEO Kevin Systrom. “If you look at all these interactivity features we’ve added, we’ve really made Stories something else. We’ve really innovated and made it our own.” His version of the ephemeral slideshow format turns two years old […]

Why unskippable Stories ads could revive Facebook

Prepare for the invasion of the unskippables. If the Stories social media slideshow format is the future of mobile TV, it’s going to end up with commercials. Users won’t love them. And done wrong they could pester people away from spending so much time watching what friends do day-to-day. But there’s no way Facebook and […]

Marketing Day: Ask an SMXpert, Google releases AMP stories, smartphone duopoly & more

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. The post Marketing Day: Ask an SMXpert, Google releases AMP stories, smartphone duopoly & more appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, […]