4 Tips for Competing in Google & Facebook Ads

Managing your pay-per-click (PPC) marketing can be daunting, especially when marketing is just one of the tasks on your to-do list. Google and Facebook are already highly competitive advertising platforms, and if you’re not routinely optimizing your accounts, it’s easy to fall behind the competition. Don’t fret, though—we’re here to help. In WordStream’s upcoming webinar, […]

5 Last Minute Conversion Tips Before the Holiday Season

How to Quickly Boost Conversion Rates for Your Online Store If you’re an ecommerce owner, you’re probably looking forward to the upcoming holiday season.  You’re planning your marketing campaigns carefully, maybe hiring new people to help, and waiting for more traffic to come. But you may also think it’s too late to do anything with […]

Ernest Hemingway’s Top 5 Tips for Writing Well

Who better? Many business people faced with the task of writing for marketing purposes are quick to say: “Hey, I’m… Continue Reading The post Ernest Hemingway’s Top 5 Tips for Writing Well appeared first on Copyblogger. Copyblogger

Construction Marketing: 11 Tips for Building a Better Audience

If you are in the construction industry marketing may be the furthest thing from your mind—well, unless you are having trouble booking jobs. Then marketing your business is likely the top thing on your mind. Whether you’re a single-person operation or you have a dedicated construction marketing team, the industry comes with its unique challenges. […]

5 tips and trends from Google Webmaster Conference

The Google Webmaster Conference was filled with fun information. Here are the more important topics covered. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Tips for Online Listings That Grab Attention and Generate Sales [Infographic]

Online shopping is as accessible and popular as ever, resulting in a glut of online promotional material. These days, crafting a listing or promotion that catches the eye requires skill and a deep understanding of customers. Here’s how you can craft listings that truly speak to your audience. Read the full article at MarketingProfs MarketingProfs […]

Website Optimization Tips to Help Nonprofits Increase Online Donations During the Season of Giving

Editor’s Note: While the tips in this article are geared towards nonprofits, the strategies outlined can be used by everyone from ecommerce businesses to SaaS companies, education sites, and more.  As November and the holiday season approaches, we naturally think about spending quality time with our family, friends and co-workers. (And of course, food!) We […]

The Top Holiday Email Marketing Tips of 2019

Black Friday is less than a month away. Are your promotional emails ready? Implementing an effective holiday email marketing strategy can help drive ecommerce and online sales, increase charity donations, or get your subscribers directly to your store. But don’t wait until the last second to get started on your emails: Winter holidays are the […]

10 Tips From Influencer Marketing’s Hidden 1,000-Year History

When it comes to influencer marketing, we usually think of it as a fairly recent or even cutting-edge innovation. However, when you consider what’s at its heart, influencer marketing’s roots date back well over 1,000 years. The way successful professionals practice influencer marketing is undoubtedly innovative and thoroughly modern, yet for more than a millennia […]

Email Marketing for Ecommerce: 11 Tips to Stay Out of the Trash

There are two types of people in this world. Those with “inbox zero,” and then people like me. This is a real-life screenshot of my current inbox. I know, I know it is bad! But here’s the thing: most of these are promotional emails that go right into my “Promotions” tab. Yes, I do open […]