Facebook testing AR ads in the News Feed & new tool to help brands create video ads

Facebook has been testing AR ads with a select number of brands and says it is expanding the ad product to more advertisers later this summer. The post Facebook testing AR ads in the News Feed & new tool to help brands create video ads appeared first on Marketing Land. Please visit Marketing Land for […]

Landing Page Video Best Practices – Is Animated or Live Action Better?

Just because landing page videos have been seen to increase conversions doesn’t mean you can throw up any shoddy video and expect results. There are a few landing page video best practices that you’ll want to review first, such as whether to use live-action style or animation. The answer to this question depends on your […]

Tinder Loops, the dating app’s new video feature, rolls out globally

Tinder Loops, the recently announced video feature from Tinder, is today rolling out globally. Tinder has been testing this feature in Canada and Sweden since April, when it was first announced, and has rolled out to a few other markets since then. Today, Loops are available to Tinder users across the following markets: Japan, United […]

Is YouTube serving up more pre-roll & mid-roll video ads?

SEO consultant and podcast host Dan Shure spotted six total ads displayed during a 17-minute video. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: YouTube video ads, AI-driven call intelligence, link building & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Is YouTube serving up more pre-roll & mid-roll video ads?

SEO consultant and podcast host Dan Shure spotted six total ads displayed during a 17-minute video. The post Is YouTube serving up more pre-roll & mid-roll video ads? appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Instagram now lets you 4-way group video chat as you browse

Instagram’s latest assault on Snapchat, FaceTime and Houseparty launches today. TechCrunch scooped back in March that Instagram would launch video calling, and the feature was officially announced at F8 in May. Now it’s actually rolling out to everyone on iOS and Android, allowing up to four friends to group video call together through Instagram Direct. With […]

Facebook launches gameshows platform with interactive video

Rather than build its own HQ trivia competitor, Facebook is launching a gameshow platform. Today the company announced a new set of interactive live and on-demand video features that let creators add quizzes, polls, challenges and gamification so players can be eliminated from a game for a wrong answer. The features could help Facebook achieve […]

Instagram launches IGTV app for creators, 1-hour video uploads

Instagram is ready to compete head-on with YouTube. Today at a flashy event in San Francisco, the company announced it will begin allowing users to upload videos up to one hour in length, up from the previous one-minute limit. And to house the new longer-form videos from content creators and the general public, Instagram is […]

Marketing Day: Messenger now has video ads, Adwords tools for YouTube ads & more

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. The post Marketing Day: Messenger now has video ads, Adwords tools for YouTube ads & more appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing […]