4 Ways to Use TikTok for Business

Wondering how to use TikTok for your business? Looking for tips to increase your TikTok success? In this article, you’ll discover four ways your business can succeed on TikTok. Is Your Audience on TikTok? TikTok is the newest trend in social media with more than 1.5 billion downloads on the App Store and Google Play and more than […]

23 Ways to Tag and Segment Your Subscribers in AWeber

The days of one-size-fits-all email marketing are long gone. To get better results, you need to send targeted, personalized emails. By delivering hyper-relevant content to those who are most interested in it, your subscribers will open, click, and purchase more. In this post, you’ll learn how to use tags to create more targeted segments (or […]

5 Ways to Humanize B2B Content Marketing

“You’ve really got to put yourself out there. Don’t be too stiff.” “Be honest and sincere!” “Be vulnerable and relatable… and it doesn’t hurt if you can make ‘em laugh.” Is this advice for a middle-aged man trying online dating for the first time? Or is it advice for B2B marketers? Given the proximity to […]

5 Ways a Content Marketing Mission Statement Can Improve Your Strategy

I had a few goals for the WordStream blog for 2020, and the biggest one was to formalize a content marketing mission statement. A few weeks ago, I got the rest of the content team together in a room to talk about what it is, exactly, that all of our content does and how we […]

6 Easy Ways to Incorporate Customer Feedback Into Your Marketing Strategy

Negative customer feedback is hard to hear, which means sometimes it’s too easy to write it off. The likes on social and positive testimonials are easier to highlight—those feel good! But if you’re not paying attention to all customer feedback, you may be missing on a huge chunk of knowledge. What your customers think about […]

21 Ways to Write More Compelling Marketing Copy

If you’ve ever googled something and immediately scrolled through anything with an “ad” tag without stopping, it probably means the copywriters need to up their game. Alternatively—and I do this constantly—if you’re walking down the street and see some posters and do a double-take? Bravo, copywriter. The most recent stop-and-stare that made me do a […]

LinkedIn Pages adds tools to help businesses connect with users in more personal and interactive ways

New features include the option to Invite connections to follow a managed Page, the ability to stream LinkedIn Live from Pages, and new posting options. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

6 Ways To Earn Money From Home

[no_toc]Would you like to start working from home? Maybe you have lost your job, and you need an urgent source of income? Working from home is now a popular trend in the job market. According to recent U.S Census data, 5.2% of workers in the country operated from home in 2017. With advances in technology, […]

7 Ways To Use SEO To Enhance Lead Generation

SEO stands for Search Engine Optimization, which can make your website appear to the public through the results generated by search engines like Google, Bing, Yahoo, etc. Once the customer is on your website through SEO, you want them to buy your product to increase your sales. This is where Lead Generation kicks in. It […]

6 Research-Backed Ways to Reduce Churn

Churn rate, or rate of attrition, refers to the percentage of customers who stop using your products or services within a set period. This could be annually, quarterly, or monthly, but your churn rate gives you a clear idea of how many users are moving into your business vs how many are moving out. Properly […]