Seven Sure-Fire Ways to Annoy a Blog Editor (and What to Do Instead)

The post Seven Sure-Fire Ways to Annoy a Blog Editor (and What to Do Instead) appeared first on ProBlogger. This is a post by ProBlogger writing expert Ali Luke. Are you (inadvertently) annoying bloggers you want to impress? If you’re hoping to build a great relationship with a blog editor – maybe so you can […]

7 ways digital marketers use what happens on calls to optimize ROI

The next marketing revolution is here. It’s voice. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

PPC’s #fakenews: 9 ways bad numbers might look good

Did you know it’s super-easy to fake your way to seemingly good PPC performance? Contributor Andreas Reiffen shares multiple ways to arm yourself against the pay-per-click version of “fake news.” Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Your Red-Tape Toolkit: 7 Ways to Earn Trust and Get Your Search Work Implemented

Posted by HeatherPhysioc Tell me if this rings a bell. Are your search recommendations overlooked and misunderstood? Do you feel like you hit roadblocks at every turn? Are you worried that people don’t understand the value of your work? I had an eye-opening moment when my colleague David Mitchell, Chief Technology Officer at VML, said […]

4 Ways to Make Facebook & Google Ads Work Better Together

In many cases, marketers and brands treat their advertising channels as separate forces and measure them one against another, to see which brings them the best results. In most cases, it’s Google vs. Facebook. But actually, there’s a better way to look at it. Instead of thinking about it as Google versus Facebook, try to […]

3 Ways to Hone the Skill that Can Advance Your Career as a Writer

There are writers. And then there are professional writers. Over my career as a writer and editor, I’ve noticed one key factor that enables writers to perform their craft professionally. I’ve said it before, so you won’t be surprised to hear: It’s the ability to self-edit. A strong self-editor doesn’t just show up to work; […]

3 ways personalization can save brands from the retail graveyard

SPONSORED: Presented by Sailthru Big retail is still in big trouble. CB Insights’ recent retail report found 21 high-profile retail bankruptcies in 2017 including such well-known brands as Radio Shack, Gymboree, and Toys ‘R’ Us, with the pace of closings accelerating significantly. Meanwhile, a select group of online natives are growing, mostly at…Read More Social […]

The 13 Most Effective Ways to Increase your Conversion Rate

The average conversion rate for a Facebook Ad is 9.1 percent. Website conversion rates, though, lag at an average of just 2.35 percent. The data varies by industry. On Facebook, for instance, fitness ads top the charts at nearly 15 percent. You might be surprised to learn that B2B ads convert at an impressive 10.63 […]

Seven Easy Ways to Write Better Titles for Your Blog Posts

Today’s post is by ProBlogger Writing Expert Ali Luke The most important words in your post are the 6–10 words in the title (also known as the headline). These words determine whether or not the rest of your post ever gets read. They can guarantee failure, or give your post a great shot at success. […]

Finally! The 800 million ways Facebook gets serious about local business

Contributor Adam Dorfman explains how to capitalize on the one-two punch of Facebook advertising and organic engagement through Marketplace, your own page and Facebook’s own advertising products. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing