Ways to Discover the best WordPress Theme for your Business

You’ve probably already heard how WordPress is usually a incredibly well-known platform for bloggers, and chances are, a majority of the blogs you study just about every day had been designed with WordPress. Though it is the top blogging software offered, thanks to some great theme developers, WordPress has now also come to be arguably the most effective platform for business websites. Get a lot more information about shopper theme

WordPress is extremely effortless to understand the best way to use, quite simple to customize and scale to your business, is extremely reasonably priced, and lets you chose your individual hosting company (opposed to getting ripped off for hosting by hosted website solutions). WordPress.org software is free, and also you can then then effortlessly add themes (otherwise generally known as templates) that integrate perfectly with WordPress, letting you get virtually any type of website up and running inside minutes. WordPress themes can let you have better websites than people and companies that pay a huge number of dollars to developers to develop their websites. Most effective of all, outstanding premium WordPress themes typically expense below $100. I’ve personally spent well more than $100 a month for hosted website software that was honestly not as superior as WordPress. Using WordPress can quickly save you or your company a ton of money that will be much better used to market your business.

7 Steps to Finding the right WordPress Theme for your Business

1. Decide around the style of business website you are searching for. This may perhaps sound obvious, but you will find WordPress themes readily available for any wide variety of businesses, from corporate websites, to directory sites, news & magazine sites, eCommerce businesses, daily deal sites, photography websites and much more. You can find some WordPress themes available that are so excellent that they might even encourage you to start a sort of business you hadn’t even considered!

2. Make a decision on must-have features for your website. Most themes have standard features such as multiple color schemes, giving you the ability to simply customize things like fonts and colors, and some pre-designed page templates, but are features such as Advanced Search, integration with Google Maps, Image Sliders, or the ability to sell digital products important for your business? In other words, focus on key features that might be specific for your business, or maybe features that would be a good improvement over your current website.

3. Determine on what style of style most effective suites your brand. Do you want to portray your company as professional, fun, modern or high-tech? What about minimalist, artsy, bold or retro? Do you want your website to be clean and organized or have a lot more of a grungy look?

4. Make a decision on a your preferred website layout. This one is often a bit tricky, since many of the most effective WordPress themes might have one layout by default, but give you the option to easily chose from various layout options. If you don’t love the default layout of a specific theme, but it has all the features you happen to be searching for, you might want to check whether the theme includes multiple layout options. Also, it is actually often worth deciding whether you want a blog-type layout (generally with a widget-based sidebar on the right and comment fields below your posts) or more of a professional layout. Having a standard blog-style layout might work effectively for news sites (and it encourages discussion from your site visitors), but it might not be appropriate for corporate websites.

5. View theme demos. Browse theme demos as if you had been a customer or a potential client. Will be the website simple to understand and navigate, effectively organized and give you the search options you would want? Is it uncomplicated to browse photos around the gallery page? Does it give a professional image of your business?

6. Make sure the theme designer provides at least some form of technical support. Some theme companies provide phone service, while others use email or a ticketing system for support, and others use support forums to communicate with customers. Any of these options are commonly fine, but make sure they offer some level of support and customer service. WordPress is uncomplicated to utilize and most themes (especially premium themes) work incredibly effectively, but you may still have issues or encounter bugs once in a although. You want to purchase a theme from a company or individual who will be around to help you if you run into an issue 10 months after you purchase the theme. Technical Support is one of many features you’ll get when purchasing a premium free, as opposed to using a free WordPress theme.

7. To save a lot of time, rather than digging through the websites of numerous theme companies, check out a few online marketplaces that aggregate the ideal WordPress business themes from multiple theme designers into one place.

Summary

When it comes to online marketing, It seems like the focus of each and every small business these days is on places like Facebook and Twitter. Although social media is important, and a excellent way to communicate with your customers and potential clients, your website may be the real face of your business.

I constantly see small businesses spending a lot of money on things like pay-per-click ads, Facebook ads, SEO and much more; all of which direct traffic to their websites. When you click through the company’s website, you’re often greeted with a stale, confusing and out-of-date website that the company most likely paid a fantastic chunk of money to have built for them in 1992.

You could create the ideal products, offer the most beneficial services, make the very best food of any restaurant in your area, or write an amazing e-book, but if your website is not simple to make use of, simple to understand, and straightforward to purchase from, that you are most likely losing a lot of business. People DO judge a book by it’s cover, and your website is that ‘cover’ – it’s often the first impression people have with your business.

I was reminded of this recently as I was searching for any carpenter/contractor to do some work on our house. I searched on Google, clicked on some AdWords ads, and was repeatedly brought to cringe-worthy websites that make me leave their sites literally inside seconds. My attitude was that if these ‘businesses’ cared so little about themselves to pay attention to their websites, I didn’t want to trust them renovating part of my house. They might have been amazing carpenters for all I know, but the first impression they gave me immediately turned me off to them.

It can be simply so uncomplicated and cost-effective to have a fantastic website these days, that there’s no excuse for businesses not to, regardless of what industry they’re in. WordPress and other website software options out there make it possible for virtually anyone, with any budget and any level of technical knowledge to have an amazing seeking website.

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