Why is Mobile-First Indexing Vital in Website Ranking?

Mobile First Indexing is a crucial part of website ranking. This approach by Google rewards websites optimized for mobile devices while penalizing those that aren’t. By understanding how this process works and affects your website and local white label SEO, you can improve your strategy and boost organic traffic in the long run.

In the past, Google ranked sites based on their desktop versions. But, with the increasing use of smartphone searches, they are now focusing more on the mobile version of a site. To meet this new requirement, sites must provide a mobile-friendly experience with the help of white label SEO link building. While not every site needs to change its design, a few minor adjustments may be necessary.

Google’s New Focus

The new Google algorithm also focuses on mobile content and page speed. Moreover, the algorithm will reward sites offering a better user experience on a mobile device. As a result, it will be harder for sites that are not mobile-friendly to get a high rank. 

If you haven’t yet optimized your site for mobile, you can take advantage of Google’s mobile-friendly test tool. After you submit the URL of your page, the tool will show you recommendations for improving your site’s mobile capabilities. 

During the transition, Google tested websites to ensure they were ready for the new index. Site owners who need help achieving a mobile-friendly experience will receive notice of this so that they can make changes. It’s essential to understand how the Mobile First Indexing process will affect your SEO strategy.

While getting your website ranked in the mobile SERPs might be difficult, it’s not impossible. The key is to make your mobile experience as good as your desktop version. Getting a better score means that your site will receive a boost in rankings, which can lead to more traffic.


Google wants to give users the best experience possible. This is why the new mobile-first indexing is a must for businesses that runs a website. Besides, it’s unlikely they will return to the old method of relying on URLs to organize content.  They are committed to offering users the most relevant and valuable content. That’s why it’s essential to keep up with the latest industry standards and practices when building a mobile-friendly website.

Learn more about other ways that website ranking is improved.

Check out this infographic by White Label SEO Agency.


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