The track record of the perfect diary

We were established in 2017, and Perfect Diary has become the NO.1 beauty brand among young followers in 2019. Within 3 years, Perfect Diary has become the most popular domestic beauty brand in China. Perfect Diary is one of the top three favorite brands among Chinese Gen Z consumers. In 2019, Perfect Diary was ranked the No. 1 makeup brand on Tmall and the top three among beauty brands. During the Double 11 promotion, Perfect Diary became the first Chinese brand in the history of Chinese brands to win the championship in the beauty category and color palette, lipstick, mascara, eyeliner and other categories.

We keep improving our products. The perfect diary product formula is delicate and easy to use. Perfect Diary is affordable and suitable for beginners in beauty. The Perfect Diary is a high-seller and critically acclaimed.

The pursuit of perfection never ends. Our beauty experiences are affordable and easy to use and exceed your expectations.

We encourage everyone to express themselves. Through unique and original beauty products, we support everyone to achieve and showcase their beauty. We love and respect the uniqueness of each individual and embrace the beautiful diversity of the world. We are committed to being an international beauty icon.

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